Sandy Steele, CEO and Chairman of Sandy Steele Unlimited, Inc. (PINKSHEETS: SSTU), announced today the acquisition of "The Bel-Air Group" by SSTU. The Bel-Air Group is a 10-year-old investment advisory firm, founded in Los Angeles, California, which assists emerging private companies in obtaining capital and expertise for eventually becoming a listed publicly traded company. Terms of the transaction were not disclosed.

"I'm pleased to announce this acquisition because it's always been a dream of mine to help smaller private companies get access to the financial markets to help them grow and prosper. With the enormous reduction of independent firms on Wall Street resulting from the recent financial disasters, access to capital is even harder now than ever before. SSTU will be looking to partner or joint venture with compelling Media, Publishing and Health & Beauty opportunities that are presented in the future. Also, I'm proud to announce that my husband Richard Steele, a long time successful businessman, will become the new CEO and join the Board of Directors of SSTU. I'll continue as the Chairman of the Board."

Chairman Steele also announced that the Company has also extended the original stock buyback purchase plan until December 2010. Currently, approximately 57,000 shares have been repurchased thus far at various prices ranging from $0.007 up to $.025. The Company may purchase up to an additional 3.5 million shares from time to time in open market transactions. Additionally, management may make personal acquisitions in the open market or through privately negotiated transactions, subject to availability of shares. SSTU currently has approximately 19 million shares outstanding with approximated 7 million in the public float. The Company has no outstanding bonds, preferred or convertible preferred stock, or debt of any kind.

The Company will provide additional details in the coming months on the financial division. For interested companies looking for financial assistance, please go to www.steeleunlimited.com and fill out the form located on the "Finance" page.

Sandy Steele Unlimited (SSTU-news) is an emerging conglomerate based in Beverly Hills, California that has interests in the health, beauty, publishing, and media industries. (See www.sandybeverlyhills.com)

This press release includes forward-looking statements made under the "Safe Harbor" provisions of the Private Securities Litigation Reform Act of 1995. These statements involve risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements, including but not limited to the following: product development difficulties; market demand and acceptance of its products; ability to obtain financing; the impact of changing economic conditions; reliance on third parties, including potential suppliers; the impact of competitors; other factors not detailed in this press release. The company currently does not report its quarterly financials to the Securities and Exchange Commission.

Contact information: www.steeleunlimited.com steeleunlimted@aol.com belairgroup@aol.com Richard Steele 310-382-4798

Sandy Steele Unlimited (CE) (USOTC:SSTU)
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