Vista Cinema, the Global Leader in Cinema Management Software, Focuses on Transforming the Guest Experience for Cinema Exhibi...
17 June 2019 - 3:00PM
Business Wire
The recent momentum displayed in the Vista
Cinema product suite will continue unabated at CineEurope 2019 –
following Vista’s February ’19 Customer Conference and the launch
of its new products at CinemaCon
Vista Entertainment Solutions (Vista Cinema), the leading
provider of cinema management software for global cinema exhibition
and the founding company of Vista Group International (NZX &
ASX: VGL), announced an enhanced product suite in April this year.
Just two months on, evidence-based showcasing of new Vista products
will feature at CineEurope.
Vista Horizon, MovieTeam’s Attendance Forecasting, Vista
Digital, Paperless Tickets, and Film Manager are a snapshot of
Vista Cinema’s innovation. Delivering new opportunities to meet the
demands and challenges of exhibition, now they are market ready and
part of the CineEurope line-up to be showcased.
Vista Horizon is Vista’s response to exhibitor demand,
unlocking the opportunities that lie within operational cinema
data. Its three key components – Stream, Store, and
Discover – together provide a next-level business
intelligence experience, delivering real-time operational data
insights and enabling cinemas to make informed decisions faster.
Data can be streamed around a circuit in real-time revealing
insights and enabling flash reporting to allow responding to trends
as they unfold. Storing operational data in full detail in the
cloud, exhibitors can discover new possibilities via the product’s
dashboards and self-service analysis tools.
Also optimised for mobile, Vista Cinema’s operational cinema
data warehouse solution offers new and improved business outcomes;
it is now in use with several Vista customers and is available for
demonstration at Vista’s CineEurope hub.
MovieTeam, Vista Cinema’s cloud-based staff scheduling
solution was released to market in 2016 and continues to penetrate
the cinema exhibition world at pace. The product’s latest feature
‘Attendance Forecasting’, boosted through joining forces with Vista
Group company Cinema Intelligence – has already proven a winner
with US-based cinema/brewery Flix Brewhouse by delivering
impressive labour cost savings to the chain. Vista has prepared a
Case Study documenting the Flix journey and the product will be
available for demonstration at Vista’s booth #101.
Let’s Talk Digital is an invitation Vista is extending to
CineEurope exhibitor guests. Vista’s digital offering is based on a
new customer partnership model that includes Web, Mobile, Kiosk,
and Digital Signage and was unveiled at Vista’s February 2019
conference. Vista’s digital experts work with cinemas to
design, build, and manage a consistent guest
engagement experience based on a suite of highly functional
omni-channel components.
Focus is on crafting an experience that is unique to the cinema
using brand and tailored configuration of sales touchpoints.
Integration with the full suite of Vista Cinema software unlocks
additional functionality that takes the offering to another level.
“Talk Digital” with Vista’s experts at #101.
Paperless Tickets can evolve and adapt to the moviegoer:
sending cloud hosted digital tickets to guests gives them an easy
point of reference and one that can change and develop; Vista calls
this the “the living ticket”. Aside from the obvious environmental
and cost savings impacts, via the sharing of moviegoer contact
information, digitally delivered tickets create the beginning –
then track the continuation – of a customer journey that does not
rely on Loyalty membership. When a customer’s journey is captured
in this way, it becomes a powerful tool to support guest engagement
– for example, by driving targeted content to the living
ticket.
Film Manager – built in 2018 in collaboration with a
Vista Cinema customer – has proven life-changing for the Film
Programmers who use it. That was exactly Vista’s goal when work
began to enable film schedules to be created from a central hub for
every cinema in an exhibitor’s circuit. Control; workflow; time
saved; sessions policies, and real-time box office sales review (to
support schedule adjustments and maximise circuit revenues),
summarise the key benefits of this fantastic new product. Film
Manager is intuitive, browser-based, and one system, which means
centrally created schedules can be sent directly to cinemas and
adjustments made collaboratively at cinema level.
Integrations with Vista Group companies Cinema Intelligence
(‘CI’) and Numero push the boundaries of Film Manager. CI enables
film performance forecasting to automatically generate schedule
recommendations and optimise guest attendance, whilst Numero
enables access to film performance data at a national level to help
guide a programmer’s decisions.
Visit Vista Cinema at CineEurope Booth #101.
About Vista Entertainment Solutions:
Vista Entertainment Solutions Ltd (Vista Cinema) is the global
leader in cinema management software solutions with installations
in more than 100 countries around the world and an estimated 40%
global market share in the Large Cinema Circuit market. The Vista
Cinema software product line comprises multiple modules, integrated
and scalable, suited to cinema exhibitors operating 20+ screens and
100s of cinemas. Vista Cinema is headquartered in Auckland, New
Zealand, and has offices located in Los Angeles, London, Amsterdam,
Shanghai, Beijing, Cape Town, and Mexico City.
Website: www.vista.coTwitter: @VistaCinemaLinkedIn:
www.linkedin.com/company/vista-entertainment-solutions
Vista Horizon –
https://www.vista.co/media/244195/vista-horizon.pdfCase Study:
Attendance Forecasting –
https://cinemaintelligence.com/attendance-forecasting-case-study/Let’s
Talk Digital –
https://www.vista.co/media/244193/vista-digital-channels.pdfPaperless
Tickets –
https://www.vista.co/media/244184/paperlesstickets.pdfFilm Manager
– https://www.vista.co/media/244194/film-manager.pdf
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version on businesswire.com: https://www.businesswire.com/news/home/20190616005078/en/
Press Contacts:USA:Maggie Begley/MB CommunicationsM: +1
310 749 3055maggie@mbcprinc.com
EUROPE:Natalia Bykova/Vista CinemaM: +31 6 29 18 63
31natalia.bykova@vista.co
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