Home Franchise Concepts Unlocks Insights and Makes Data Accessible with Domo Everywhere
28 February 2024 - 8:05AM
Business Wire
Today Domo (Nasdaq: DOMO) announced that Home Franchise
Concepts, a subsidiary of JM Family Enterprises, has selected Domo
as its preferred platform to drive better business decisions and
streamline data sharing internally and to its franchisees.
Home Franchise Concepts is a leading franchisor specializing in
the home services space. Presently, they own 10 brands comprised of
2,600 franchised territories and more than 1,600 franchisees across
North America. Before Domo, Home Franchise Concepts was restricted
by a business intelligence (BI) process that was manual, static and
inconsistent. It was nearly impossible to pull data across
marketing and sales departments, and Home Franchise Concepts was
stuck running siloed reports for each brand which failed to show
performance impact of business initiatives and strategies.
With Domo Everywhere, Home Franchise Concepts was able to create
dashboards for internal and franchisee use, which combines the
company’s corporate, marketing and franchisee data from six
different CRMs and serves as their single source of truth. Domo
Everywhere enables Home Franchise Concepts to streamline and
automate the way they report and aggregate data, simplifying their
communications across the organization and with each franchise.
“Domo has helped us stay true to our mission of helping
franchisees become more successful by opening up access to data,”
said Bill Crane, SVP of IT from Home Franchise Concepts. “Domo
Everywhere has become our window into what is performing well for
our franchisees as well as our own business so we can take action
immediately.”
Leveraging Domo, the Home Franchise Concepts marketing team
saves eight hours a week on report creation and has comprehensive
data at their fingertips. This frees up their time to move forward
initiatives that improve the business and franchisee success as
well as optimize business opportunities. Home Franchise Concepts
and its franchisees now have access to near-real time dashboards
that are crucial to forming a better understanding of their
customer journeys, from initial interest to final sale.
“Better business results are built through scalable, sharable
and actionable data – and Home Franchise Concepts is doing just
that,” said Mark Maughan, SVP of customer success, Domo. “They are
using the transformational power of real-time insights by putting
data at the fingertips of everyone within the organization and
across their franchisees, directly leading to better informed,
strategic analytics and decision making.”
To learn more about how innovative organizations like Home
Franchise Concepts are using Domo to put data to work for everyone,
visit www.domo.com/customers.
About Home Franchise Concepts
Home Franchise Concepts®, is one of the world's largest
franchising systems in the home improvement goods and services
space, among the world's largest franchise businesses and a
recognized leader in franchisee-franchisor relationships. Home
Franchise Concepts’ brands including Budget Blinds®, The Tailored
Closet®, PremierGarage®, Concrete Craft®, AdvantaClean®, Kitchen
Tune-Up®, Bath Tune-Up®, Two Maids®, Aussie Pet Mobile® and
Lightspeed Restoration™, are supported by more than 2,600 franchise
territories in the U.S., and Canada. For information on franchise
opportunities, please visit homefranchiseconcepts.com.
About JM Family Enterprises
JM Family Enterprises, Inc. was founded by automotive legend,
Jim Moran in 1968. It is a privately held company with $20.9
billion in revenue and more than 5,000 associates. Rooted in
automotive and united in its strong culture and core values, JM
Family is in the business of helping other businesses succeed. As a
long-term partner, it is invested in its companies, associates and
its communities. Driven by exceptional performance, current
subsidiaries are in the automotive, financial services, franchising
and specialty distribution industries. Its family of companies
includes: Southeast Toyota Distributors, JM&A Group, World Omni
Financial Corp. (dba Southeast Toyota Finance), JM Lexus, Home
Franchise Concepts, Futura Title & Escrow and Rollease Acmeda.
Interact with JM Family on Facebook, Twitter, Instagram and
LinkedIn.
About Domo
Domo puts data to work for everyone so they can multiply their
impact on the business. Our cloud-native data experience platform
goes beyond traditional business intelligence and analytics, making
data visible and actionable with user-friendly dashboards and apps.
Underpinned by AI, data science and a secure data foundation that
connects with existing cloud and legacy systems, Domo helps
companies optimize critical business processes at scale and in
record time to spark the bold curiosity that powers exponential
business results.
For more information, visit www.domo.com. You can also follow
Domo on LinkedIn, X and Facebook.
Domo is a registered trademark of Domo, Inc.
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version on businesswire.com: https://www.businesswire.com/news/home/20240227615404/en/
Cynthia Cowen PR@domo.com
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