Holly Robinson Peete Partners with EVINE Live, Debuts Exclusive Clothing Collection
19 April 2016 - 10:00PM
EVINE Live (NASDAQ:EVLV), a shopping destination and curator of
video content across all screens big and small (evine.com), today
announced that it will premiere HRP by Holly Robinson Peete, an
exclusive fashion collection from the star of the beloved
television series 21 Jump Street, Hangin’ With Mr. Cooper and For
Your Love, among others. Launching May 27 and 28 on TV, online and
mobile, Holly Robinson Peete will present several pieces from her
all-new HRP label, which is only available on EVINE Live.
A photo accompanying this announcement is available at
http://www.globenewswire.com/NewsRoom/AttachmentNg/9031adea-087e-4264-9f27-950d7cc38e09
“Holly Robinson Peete is one of the most highly-respected women
in entertainment and we couldn’t be more excited to welcome her to
our family,” said Bob Rosenblatt, Chairman and interim CEO at EVINE
Live. “Like our customers, Holly leads a busy life. She’s an
actress, author, philanthropist, wife and mother of four. When we
partnered to develop this fashion collection, she made it clear
that she wanted to create something that busy women like her…
really all women… could enjoy. I believe we’ve accomplished what we
set out to do together, all while keeping the collection
affordable, exclusive and accessible to all women.”
Holly first hinted that she was getting into the fashion
business this past Saturday on her OWN reality television series,
For Peete’s Sake. The series captured the first meetings between
Holly and EVINE Live.
“When EVINE Live first approached me about creating my own line
of clothing, it was a dream come true,” said Holly Robinson Peete.
“Fashion is something I’ve always been passionate about and I’m
excited to share my style with women everywhere. HRP is everything
I look for in my own clothing… comfort, color and relaxed styles
that flatter my figure.”
David Miller, Vice President of Fashion and Accessories at EVINE
Live, also recalls his first interactions with Holly: “The first
thing that struck me about Holly was her warmness and
approachability, which are traits that are so important in our
business. When it comes to selling product on television, the
personality is almost as important as the product. In Holly’s case,
she has both. She’s real, she’s relatable and her fashion
collection perfectly reflects her busy life and casual style. Our
customers will immediately fall in love with Holly and HRP.”
Premiering May 27 and 28 during EVINE Live’s summer fashion
event, Holly will offer a number of relaxed styles, including tops,
bottoms, skirts and dresses. Designed to wear everywhere, HRP
includes a variety of design details such as crochet, tie dye,
knits and more. HRP’s fresh color palate and airy, lightweight
designs are perfect for warm weather. Bright colors and vibrant
tones, including bold blues, coral reds, aqua and peach, play
together beautifully and make HRP a must-have for any summer
wardrobe.
Viewers are invited to watch the premiere via cable and
satellite, mobile apps and live streaming online at www.evine.com.
EVINE Live airs on DIRECTV channels 73 and 316, DISH Network
channels 134 and 228 and the nation's top cable providers. Find
EVINE Live in your area: bit.ly/1CNa450.
For more information on HRP, visit www.evine.com/HRP. For
information on EVINE Live, visit www.evine.com.
About EVINE Live Inc. EVINE Live Inc.
(NASDAQ:EVLV) is a digital commerce company that offers a
compelling mix of proprietary and name brands directly to consumers
in an engaging and informative shopping experience via television,
online and on mobile. EVINE Live reaches approximately 88 million
cable and satellite television homes 24 hours a day with
entertaining content in a comprehensive digital shopping
experience.
About Holly Robinson PeeteActress, author, talk
show host, activist and philanthropist Holly Robinson Peete’s
career as an actress dates back more than 3 decades and has led her
to becoming a voice for her father, her son and her
community. Robinson Peete’s career took off on the FOX
television drama 21 Jump Street, and she went on to star in many
other successful television series, including Hangin’ With Mr
Cooper, For Your Love and Mike & Molly. In 1997, Robinson Peete
and her husband, former NFL player Rodney Peete, formed HollyRod
Foundation, inspired by her father’s courageous battle with
Parkinson’s disease, with the mission to help improve the quality
of life of people with Parkinson’s. In 2005, the HollyRod
Foundation expanded their mission to provide support to those
affected by an autism diagnosis. She has co-authored two books with
her children and authored an award-winning book. Robinson Peete can
currently be seen in the new family docu-series “For Peete’s
Sake” on the OWN network which premiered March 2016.
The photo is also available at Newscom, www.newscom.com, and via
AP PhotoExpress.
Contacts
Media:
Dawn Zaremba
EVINE Live Inc.
press@evine.com
(952) 943-6043
For Holly Robinson Peete:
Liza Anderson, Whitney Peterson & Lilyan Park
Anderson Group Public Relations
agpr@andersongrouppr.com
(323) 655-1008
Investors:
Jason Iannazzo
EVINE Live Inc.
jiannazzo@evine.com
(952) 943-6126
Evolv Technologies (NASDAQ:EVLV)
Historical Stock Chart
From Jun 2024 to Jul 2024
Evolv Technologies (NASDAQ:EVLV)
Historical Stock Chart
From Jul 2023 to Jul 2024