Algorhythm Holdings, Inc. (Nasdaq: RIME) announces its subsidiary,
The Singing Machine Company, Inc. (“Singing Machine”), a worldwide
leading consumer karaoke company, has successfully entered into a
strategic partnership deal with BYD (BYDDY, BYDDF), the world’s
leading manufacturer of new energy vehicles and Stingray (TSX:
RAY.A, RAY.B), a leading music, media and technology company.
As one of the world’s largest consumer karaoke
companies, Singing Machine will be launching a globally available
in-car karaoke microphone, designed to fully integrate with
Stingray Karaoke app and BYD’s infotainment system in its vehicles.
The first-of-its-kind partnership will have enhanced karaoke
features and proprietary technology that allows for unique vocal
enhancements such as vocal effects and live pitch-detection for
karaoke scoring.
Singing Machine’s new microphones, co-developed
with BYD Automotive Product Strategy and the New Technology
Research Institute, will be manufactured by BYD Electronics and are
set to debut during Black Friday events in Brazil and Christmas
events in Europe. Starting in early 2025, this feature will be
available in an expanding range of BYD vehicles worldwide.
Consumers may check with their local dealerships for availability
updates.
As the world's leading manufacturer of
new-energy vehicles, with more than nine million already produced,
BYD is committed to innovation and bringing exciting technologies
to its customers. The partnership will build on an existing
agreement with Stingray, introduced in 2023, that has already
brought the Stingray Karaoke app to millions of BYD customers
worldwide. The enhancements under the new partnership will include
additional ground-breaking features, such as a karaoke gaming and
scoring mode accessible across an expanding range of the app's most
popular songs, covering genres like pop, rock, Disney and holiday
favorites. Additionally, future releases will feature live pitch
correction, a unique capability that automatically adjusts the
singer's voice in real time to ensure it stays in tune with the
lead melody of the song.
"We’re thrilled to be working with our strategic
partner, Stingray, to bring the latest karaoke technology and
features to BYD customers throughout the world," said Gary
Atkinson, CEO of Singing Machine. "BYD is the perfect launch
partner for such a groundbreaking karaoke partnership. We’re
excited to share the joy of karaoke to an entirely new global
audience."
"BYD is thrilled to revolutionize the in-car
entertainment experience by integrating Singing Machine's
microphone and the Stingray Karaoke service into BYD vehicles,"
said Stella Li, Executive Vice President of BYD and CEO of BYD
Americas. "By enabling scoring as a standard feature in our cars,
we're transforming every journey into a memorable and interactive
experience for our customers worldwide. Our commitment to
innovation ensures that driving a BYD is not only about reaching
your destination but enjoying every moment along the way."
BYD’s infotainment system will support dozens of
languages and offer an intuitive user interface. BYD owners can
access Stingray’s massive international song catalog, browsable by
title, artist, lyrics, or genre. BYD and Stingray have collaborated
to prioritize customers' safety by deactivating the scrolling
karaoke lyrics on the center console, visible to the driver, while
the vehicle is in drive mode. In addition, the teams have
innovatively introduced a Passenger App, which allows passengers to
use their mobile devices to view lyrics, control the song
selection, fast forward, skip ahead, and more while the audio plays
through the vehicle sound system.
"We're excited to collaborate with Singing
Machine and BYD to bring a state-of-the-art karaoke experience to
BYD vehicles," said Jim Riley, President of US Division at
Stingray. "Our new gaming and scoring mode combined with lead
melody pitch detection, turns in-car karaoke into a dynamic and
interactive activity, setting a new benchmark for road
entertainment."
Karaoke Product Features:
- Professional wireless karaoke
microphones integrated into BYD’s infotainment system.
- Stingray’s Automotive Karaoke App
includes more than 100,000 licensed songs – from today’s top
charting artists to yesterday’s legends, in all the most popular
genres – including pop, rock, country, R&B, hip-hop, rap,
K-Pop, Disney and more!
- Karaoke gaming and scoring mode,
providing an engaging experience with a wide selection of tracks,
including popular songs across various genres.
- Safety first – While parked,
passengers can scroll lyrics on the infotainment screen to help
sing along to their favorite song, whether they’re the driver or
front-seat passenger. When the vehicle is in motion, scrolling
lyrics are synched on mobile devices via the Passenger App(TM) by
scanning the QR code on the infotainment screen.
About Singing MachineSinging
Machine is the worldwide leader in consumer karaoke products. Based
in Fort Lauderdale, Florida, and founded over forty years ago, the
Company designs and distributes the industry's widest assortment of
at-home and in-car karaoke entertainment products. Their portfolio
is marketed under both proprietary brands and popular licenses,
including Carpool Karaoke and Sesame Street. Singing Machine
products incorporate the latest technology and provide access to
over 100,000 songs for streaming through its mobile app and select
WiFi-capable products and is also developing the world’s first
globally available, fully integrated in-car karaoke system. The
Company also has a new philanthropic initiative, CARE-eoke by
Singing Machine, to focus on the social impact of karaoke for
children and adults of all ages who would benefit from singing.
Their products are sold in over 25,000 locations worldwide,
including Amazon, Costco, Sam’s Club, Target, and Walmart. To learn
more, go to www.singingmachine.com.
Investor Relations Contact:
investors@algoholdings.comwww.singingmachine.com/investors
About BYD
BYD is a multinational high-tech company devoted
to leveraging technological innovations for a better life. Founded
in 1995 as a rechargeable battery maker, BYD now boasts a diverse
business scope covering automobiles, rail transit, new energy, and
electronics, with over 30 industrial parks in China, the United
States, Canada, Japan, Thailand, Brazil, Hungary, Uzbekistan, and
India. From energy generation and storage to its applications, BYD
is dedicated to providing zero-emission energy solutions that
reduce global reliance on fossil fuels. Its new energy vehicle
footprint now covers 6 continents, over 90 countries and regions.
Listed in both Hong Kong and Shenzhen Stock Exchanges, the company
is known to be a Fortune Global 500 enterprise that furnishes
innovations in pursuit of a greener world.
About Stingray
Stingray (TSX: RAY.A; RAY.B), a global music,
media, and technology company, is an industry leader in TV
broadcasting, streaming, radio, business services, and advertising.
Stingray provides an array of music, digital, and advertising
services to enterprise brands worldwide, including audio and video
channels, over 100 radio stations, subscription video-on-demand
content, FAST channels, karaoke products and music apps, in-car and
on-board infotainment content. Stingray’s Business division
provides commercial solutions in music, in-store advertising
systems, digital signage, and AI-driven consumer insights and
feedback. Stingray Advertising is North America's largest OOH
retail audio advertising network, delivering digital audio
messaging to more than 30,000 major retail locations. Stingray has
close to 1,000 employees, with content curators worldwide and
reaches nearly 540 million consumers in 160 countries. For more
information, visit www.stingray.com.
Forward Looking Statements
This press release contains forward-looking
statements within the meaning of the Private Securities Litigation
Reform Act of 1995, Section 27A of the Securities Act of 1933, as
amended, and Section 21E of the Securities Exchange Act of 1934, as
amended. Any statement that is not historical in nature is a
forward-looking statement and may be identified by the use of words
and phrases such as "expects," "anticipates," "believes," "will,"
"will likely result," "will continue," "plans to," "potential,"
"promising," and similar expressions. These statements are based on
management's current expectations and beliefs and are subject to a
number of risks, uncertainties and assumptions that could cause
actual results to differ materially from those described in the
forward-looking statements, including the risk factors described
from time to time in the Company's reports to the SEC, including,
without limitation the Company’s Transition Report on Form 10-KT
for the transition period from April 1, 2023 to December 31, 2023,
the Company’s Quarterly Report on Form 10-Q for the quarter ended
March 31, 2024.
You should not place undue reliance on any
forward-looking statement, each of which applies only as of the
date of this press release. Except as required by law, we undertake
no obligation to update or revise publicly any of the
forward-looking statements after the date of this press release to
conform our statements to actual results or changed expectations,
or as a result of new information, future events or otherwise.
For more information, please contact:
BYD:Latin America: José Miranda,
jose.miranda@byd.comEurope Penny Peng, PressEU@byd.comAsia-Pacific:
Liya Huang, pr@byd.comBrazil: Pablo Toledo,
pablo.toledo@byd.comUnited States: Frank Girardot,
frank.girardot@byd.comMiddle East and Africa: Nikki Li,
li.namin@byd.com
Stingray:Frédérique GagnierDirector,
Communications and Partnershipsfgagnier@stingray.com
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