ThredUp Launches Suite of AI Shopping Features
05 August 2024 - 11:00PM
Business Wire
New Set of AI-Powered Shopping Tools Transforms
Ecommerce Customer Experience
ThredUp (NASDAQ: TDUP, LTSE: TDUP), one of the largest online
resale platforms for apparel, shoes, and accessories, today
unveiled a new suite of AI-powered shopping tools designed to
revolutionize the way customers discover unique fashion finds. With
these cutting-edge features, ThredUp's marketplace of more than
four million items becomes even more personalized and accessible,
making it easier and faster for shoppers to find exactly what
they're looking for.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20240805270174/en/
“AI presents an enormous leap forward for secondhand shopping by
bringing emotion and storytelling to the millions of unique
shopping journeys that happen regularly on ThredUp,” said James
Reinhart, CEO of ThredUp. “Given the breadth of our offering with
millions of unique items available in our marketplace at any given
time, generative AI technology is accelerating how we’re changing
the way consumers shop and providing the easiest and most fun way
to shop sustainably.”
ThredUp's AI-powered search is built on advanced machine
learning algorithms that understand natural language and visual
cues. These algorithms continuously learn and improve, ensuring
that customers get the most relevant and personalized results.
The new suite offers three innovative features that enable
shoppers to effortlessly curate style inspiration and build
personalized outfits using text descriptions or images:
- Improved Search: Customers can now use natural language
to find exactly what they desire. Search for "floral dresses" or
"light pink knee-length dress with ruffles," or get even more
specific with requests like "swimsuit for a triathlon" or "tank
tops for the 4th of July."
- Image Search: Upload a photo, snap a picture of a
garment, or share an Instagram post to find matching or similar
items within ThredUp's inventory. This makes it easy to recreate a
look or discover new styles based on your visual preferences.
- Style Chat: ThredUp's new AI-powered chatbot helps you
create complete outfits. Simply provide a prompt, such as "Outfit
for a fall wedding," and the chatbot will generate a head-to-toe
look. You can then refine your results by adjusting parameters like
color, style, and coverage to create a truly personalized
ensemble.
Beginning today, all customers will have access to these new
search capabilities. To shop using these new search features,
please visit ThredUp.com.
About ThredUp
ThredUp is transforming resale with technology and a mission to
inspire the world to think secondhand first. By making it easy to
buy and sell secondhand, ThredUp has become one of the world's
largest online resale platforms for apparel, shoes and accessories.
Sellers love ThredUp because we make it easy to clean out their
closets and unlock value for themselves or for the charity of their
choice while doing good for the planet. Buyers love shopping value,
premium and luxury brands all in one place, at up to 90% off
estimated retail price. Our proprietary operating platform is the
foundation for our managed marketplace and consists of distributed
processing infrastructure, proprietary software and systems and
data science expertise. With ThredUp’s Resale-as-a-Service, some of
the world's leading brands and retailers are leveraging our
platform to deliver customizable, scalable resale experiences to
their customers. ThredUp has processed over 200 million unique
secondhand items from 60,000 brands across 100 categories. By
extending the life cycle of clothing, ThredUp is changing the way
consumers shop and ushering in a more sustainable future for the
fashion industry.
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version on businesswire.com: https://www.businesswire.com/news/home/20240805270174/en/
Press Laura Hogya media@thredup.com
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