Tiger Woods Celebrates Fashion Anniversary with Debut of Latest Technical Apparel From Nike Golf
13 February 2004 - 6:36AM
PR Newswire (US)
Tiger Woods Celebrates Fashion Anniversary with Debut of Latest
Technical Apparel From Nike Golf BEAVERTON, Ore., Feb. 12
/PRNewswire/ -- This weekend's Buick Invitational marks the first
anniversary since Tiger Woods debuted the now-famous Short- Sleeve
Mock turtleneck from Nike Golf. How does the world's best-dressed
golfer celebrate? By introducing the latest in technical apparel
for golf from Nike -- Nike Sphere -- engineering air space between
the athlete and what he or she is wearing for increased comfort and
moisture management. Woods is slated to don the Nike Sphere Polo in
black (MSRP: $60) this weekend at Torrey Pines. Cooler temperatures
may not warrant the premium moisture management top this week, but
its aesthetic appeal makes it just as compelling even when its
performance capabilities are not put to the max. The core of the
solution -- engineering air space between the athlete and what he
or she is wearing for the athlete's benefit -- became the
foundation for Nike Sphere technology. With that said, Woods'
upcoming trip to the United Arab Emirates and the Dubai Desert
Classic (March 4-7) could be just the first of many hot rounds for
Woods in 2004, and we're not talking about his smokin'-low scoring
average. So, why wouldgolfers everywhere want to check out Nike
Sphere like they did the Short-Sleeve Mock? For anyone who has ever
felt the cling of a sweaty shirt on their back while standing over
a putt or felt compelled to pull on a polo just to let some air
circulate against their skin. In short, have you ever played golf
in warm weather? What makes Nike Sphere so special? To begin with,
Nike Sphere is not just a fabric technology. Nike Sphere
performance results from the combination of fabric structure and
garment architecture to create the right air space to benefit the
golfer. Nike Sphere Dry (also available in Sphere Cool, Sphere
Thermal and Sphere Pro in other sport applications) provides
premium sweat handling with reduced cling. On the hottest days,
during the hardest, longest rounds of golf, Nike Sphere Dry resists
clinging to the body. That reduced cling can increase comfort and
increase air movement between the skin and apparel -- which also
helps sweat dry faster. Then what is the difference between Nike
Sphere and Dri-FIT, Nike's other moisture management system? Nike
Sphere Dry and Dri-FIT are both great sweat management
technologies. There's a place for both in the wardrobes of most
golfers. Dri-FIT can handle the sweat generated by most golfers and
in most golfing environments, but for those high-sweat athletes and
situations -- longer, harder, hotter rounds of golf -- Nike Sphere
not only manages the moisture but its fabric architecture allows
for more air flow and less cling. What other golf applications will
Nike Golf introduce? Nike Golf is giving golfers a taste of Nike
Sphere with the introduction of the Nike Sphere Polo. With the Fall
2004 lines (beginning July 1) and Spring 2005 lines (beginning
January 1), Nike Sphere will be more prevalent for both men and
women in tops and outerwear pieces. For comparisons of Nike's
Technical Products visit this story at Nike Golf's online press
center at http://www.nikegolf.com/presscenter (User: nikegolf /
Password: forged). Nike Golf, located in Beaverton, Oregon, is
passionately dedicated to honoring and respecting the traditions
and heritage of the game, and to providing committed golfers with
the absolute best equipment in the game in every product category.
For more information on Nike Golf, visit our Web site at
http://www.nikegolf.com/. Editors and journalists seeking editorial
information and downloadable images, visit
http://www.nikegolf.com/presscenter.
http://www.newscom.com/cgi-bin/prnh/20020719/NKGOLFLOGO
http://photoarchive.ap.org/ DATASOURCE: Nike Golf CONTACT: Dean
Stoyer of Nike Golf, 503-532-6018, or Web site:
http://www.nikegolf.com/
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