Walmart Adds 'Family Night Center' in All Stores for Creating a Night of Activities for Under $30
11 September 2009 - 12:46AM
PR Newswire (US)
Center Combines Savings on Board Games, Movies and Party Snacks
BENTONVILLE, Ark., Sept. 10 /PRNewswire/ -- Responding to moms'
rising interest in more affordable entertainment activities at
home, Walmart is featuring a new "Family Night Center" in all
stores this month. The area aims to help customers find new ideas
for memorable family time activities and savings on popular items
from Hasbro and Disney among others in a convenient "one-stop"
area. Family nights are making a comeback. According to recent
research through Walmart Customer Insights, more than 50 percent of
moms who shop at Walmart said they were watching more movies at
home with family to save money versus going out. Similarly, market
research company NPD Group this year reported an increased demand
for board games, with sales in the first half of the year up 10
percent over the same period in 2008. Walmart Family Night Center
showcases every day low prices and new savings on popular and
traditional family games. In addition, moms can go to Walmart's web
site and find tips from other mom bloggers on how to create a fun
family night plan, and see more about recommended products, healthy
snack and dip ideas, new items and video games at
http://www.walmart.com/familymoments. "With busier schedules and
kids heading back to school, now is a great time to provide a
dedicated place in our stores to give mom the savings and ideas to
create fun, quality time for her family this fall," said Laura
Phillips, Chief Toy Officer and senior vice president of
Entertainment, Walmart. "Our Family Night Center is designed to
provide an easy way to quickly design a complete family night
experience." Family Night Centers will include: Games -- $8 - CANDY
LAND, CHUTES AND LADDERS, YAHTZEE -- $10 - JENGA, MONOPOLY,
POP-O-MATIC TROUBLE -- $15 - THE GAME OF LIFE, OPERATION , TWISTER
-- $18 - BOP IT!, MONOPOLY: HASBRO FAMILY GAME NIGHT CHAMPIONSHIP
EDITION, PICTUREKA!, SORRY! SLIDERS Family Movies - $10 each DVD --
Camp Rock -- The Chronicles of Narnia: the Lion, the Witch and the
Wardrobe -- Dinosaur -- Enchanted -- Hercules -- High School
Musical (1 and 2) -- Homeward Bound (1 and 2) -- The Game Plan --
National Treasure (1 and 2) -- Pirates of the Caribbean (all 3)
Snacks -- Assorted 13.8-14.5 oz. bags Doritos - $3.00 each -- Pepsi
and Mountain Dew products (2 L) - $1.25 About Walmart Every week,
millions of customers visit Walmart stores, Neighborhood Markets,
and Sam's Club locations across America or log on to its online
store at http://www.walmart.com/. The company and its Foundation
are committed to a philosophy of giving back locally. Walmart is
proud to support the causes that are important to customers and
associates right in their own neighborhoods, and last year gave
more than $378 million to local communities in the United States.
More information about Walmart can be found by visiting
http://www.walmartstores.com/. DATASOURCE: Walmart CONTACT: Walmart
Media Relations, 1-800-331-0085 Web Site: http://www.walmart.com/
http://walmartstores.com/
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