Leading European retailer selects Oracle
retail and warehouse management solutions to increase efficiency
and security as it grows its omnichannel business
AUSTIN,
Texas and UTRECHT,
Netherlands, Jan. 21,
2025 /PRNewswire/ -- WE Fashion (WE®), one
of the Netherlands' most
recognized fashion retailers, has selected Oracle Cloud to redesign
its business processes and increase the agility and security of its
omnichannel operations. The family-owned business established in
1962 caters to men, women, and kids in over 25 countries across
various channels and online partners. By moving to the cloud with
the Oracle Retail Suite and Oracle Fusion Cloud Warehouse
Management, WE® will be able to leverage the power
of AI to optimize merchandise management across its 133 stores and
distribution centers, enabling an enhanced shopping experience for
its valued customers, no matter how or where they shop.
"WE Fashion has been on a multiyear IT transformation spanning
our entire technology landscape," said Joris Aperghis, WE Fashion's CEO. "As a longtime
partner, Oracle was a natural option as we looked to move our
systems to the cloud, enabling enhanced business continuity,
strengthened cybersecurity, and greater innovation. After a very
thorough comparison with alternative vendors and detailed discovery
process with Oracle, we chose them. With these systems, we will be
well positioned to support growth, navigate the changing demands of
the market, and continually delight and engage our customers."
WE® will implement Oracle Retail
Merchandising Cloud Services together with Oracle Retail AI
Foundation to help the retailer automate best practices,
optimize stock allocation and planning, and leverage core retail AI
and machine learning to make more proactive and informed decisions
on assortments, offers, inventory placement, forecasts, planning,
buying, pricing, and more.
Oracle Retail Supplier Evaluation will also help WE®
operationalize its sustainability commitments and support ESG
reporting requirements by collecting insights directly from
suppliers on elements such as greenhouse gas emissions.
And Oracle Warehouse Management, part of Oracle Fusion Cloud
Supply Chain & Manufacturing (SCM), will boost efficiency for
WE®'s distribution centers to meet demand-driven
fulfillment and provide better inventory visibility. The
implementations will be supported by Oracle's Retail and Fusion
Application Consulting teams.
"By advancing its digital transformation in the cloud with
Oracle, WE® will be able to enhance security,
business processes, and efficiency from its distribution centers to
its storefronts," said Alex Alt,
executive vice president and general manager, Oracle Consumer
Industries. "Coupled with the power of AI, these technologies can
help WE® make more informed decisions and pivot faster
to respond to market and consumer trends."
To see these solutions in action, join Oracle at EuroCIS
February 18-20th in
Düsseldorf, Germany Hall 10/Booth C42. Learn more at:
https://www.eurocis-tradefair.com/
About WE Fashion
WE Fashion, founded in 1962, is a Dutch fashion brand with stylish,
high-quality collections for Men, Women, and Kids. With its 'Life
is Better Together' mission, WE Fashion stands for human
connections and wants to help customers to dress 'Casually Stylish'
for all the moments in life that matter. Life is a series of
moments, expected and unexpected, so WE® believes
everyone can WEAR THE MOMENT. The collections are sold direct to
customers in stores and wefashion.com, as well as via online
partners (including About You, bol, Wehkamp, and Zalando). The
WE® IS ME customer program offers omnichannel rewards
and connectivity, along with the option for store staff to order
online for consumers, further complements the experience. With 133
stores and 1500 employees across the
Netherlands, Belgium,
Germany and Switzerland, it is also distributed by pure
players in 25 countries, including Austria, France, Italy, Spain,
Finland, Poland and Denmark. The international organization's
distribution center and headquarters are located in Utrecht, the Netherlands.
About Oracle
Oracle offers integrated suites of applications plus secure,
autonomous infrastructure in the Oracle Cloud. For more information
about Oracle (NYSE: ORCL), please visit us at oracle.com.
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SOURCE Oracle