Sellzone by Semrush Celebrates First Year With Launch of Three New Tools
27 October 2021 - 2:25AM
Business Wire
New features establish toolkit as a competitive player in the
market of tools for Amazon SEO
Sellzone (formerly Sellerly), a toolkit for Amazon sellers and
agencies powered by Semrush, a leading online visibility management
SaaS platform, marks one year since the launch of a toolkit for
Amazon sellers with three new tools. The introduction of these
features establishes the toolkit as a competitive player on the
market of tools for Amazon SEO, PPC and product research.
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the full release here:
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Alexander Attsik, head of Sellzone, commented, “In the year
since the official launch of the Sellerly [note: prior name of
Sellzone] toolkit, we’ve hit several major milestones, starting
with the renaming and rebranding in May 2021. Our new name,
‘Sellzone,’ was positively received by our community and a new
easy-to-remember “star” logo has further established the new brand.
During this year, we continued working closely with Amazon sellers
and experts to develop tools and features meeting their most
pressing needs, including a highly-requested Amazon Organic report,
commonly known as reverse ASIN search. We made our first step to
Amazon PPC with the PPC Optimizer tool and released a free tool for
Amazon Product Research.”
The recently launched Sellzone tools and features include:
- Keyword Wizard tool – Amazon keyword research tool with
a database of more than 200 million keywords, enabling sellers to
improve Amazon listing visibility by finding high-volume search
terms to rank for.
- Amazon Organic report in Traffic Insights tool –
provides analysis of keywords driving internal organic traffic to
an Amazon listing, and tracks and analyzes competitors’ listings
performance. With this new Amazon Organic report, the Sellzone
Amazon Traffic Insights tool became the most advanced
reverse ASIN research tool on the market.
- Amazon PPC Optimizer tool – helps Amazon sellers launch
and manage their Amazon ads campaigns by building the semantic core
and tracking the effectiveness.
- Amazon Product Research tool –identifies the most
profitable products and categories to sell on Amazon, provides the
FBA calculator, and shows the breakdown of Amazon fees associated
with selling a particular product.
Other Sellzone tools are:
- Listing Quality Check - Audits listing content for
potential suspension threats and Amazon guideline compliance and
provides actionable tips on improving listing performance.
- Listing Protection - Monitors listings of sellers’ own
or competing products and alerts users via email or SMS about
various changes in the product listing.
- Split Testing - Runs automated split testing of product
pages helping to determine which parameters perform better for the
listings based on live test data.
“More than 1.3 million new sellers have joined Amazon since
2020, and the bigger the marketplace grows, the more challenging it
is for brands to stay competitive. Sellzone helps sellers meet this
challenge by not only continuing to fulfill their primary needs,
but by enhancing the Sellzone toolkit with Semrush’s considerable
expertise in SEO and digital marketing. For example, our Traffic
Insights tool provides a broad view of the traffic to an Amazon
listing, including external traffic sources analytics, such as
Google Organic and Referral traffic. Tools that deliver a view this
comprehensive are rare in this market, and the Traffic Insights
tool generated attention from many experts and was mentioned at
offline and online events,” added Alexander Attsik.
For more details, please visit sellzone.com
About Semrush
Semrush is a leading online visibility management SaaS platform
that enables businesses globally to run search engine optimization,
pay-per-click, content, social media and competitive research
campaigns and get measurable results from online marketing. Semrush
offers insights and solutions for companies to build, manage, and
measure campaigns across various marketing channels. Semrush, with
over 72,000 paying customers, is headquartered in Boston and has
offices in Pennsylvania, Texas, Russia, Czech Republic, Poland and
Cyprus.
About Sellzone
Sellzone, formerly known as Sellerly, is a suite of tools for
Amazon business growth powered by Semrush. Sellzone provides
insights into your Amazon Marketplace performance through seven
different tools. Each one of them is designed to address a specific
set of challenges for Amazon sellers: Amazon SEO and keyword
research, reverse ASIN analytics and competitive research, Amazon
advertising, Amazon product research, Amazon listing monitoring and
optimization, compliance with Amazon requirements and listing
protection.
SEMRUSH and the fireball logo are registered trademarks of, and
SELLZONE is a trademark of, Semrush Inc. in the U.S. and other
countries. AMAZON is a trademark of Amazon Technologies Inc. and/or
its affiliates and registered in the U.S. and other countries.All
other marks are registered or unregistered trademarks of their
respective owners.
Learn more about Sellzone by visiting:
www.sellzone.com
View source
version on businesswire.com: https://www.businesswire.com/news/home/20211026005953/en/
Media: Jana Garanko, Semrush y.garanko@semrush.com
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