Salton, Inc. (NYSE:SFP) announced today an agreement with Al Roker, America�s favorite weatherman, best-selling author and a host of NBC�s �Today�, to promote the Smart Mill & Brew� with MSN� Direct. Al Roker will promote and endorse the first coffee maker to display real-time weather information that incorporates Microsoft Corporation�s Smart Personal Objects Technology (SPOT) in North America. Al Roker states: �If you want to know what�s happening in your neck of the woods right now, just turn to your coffee maker! The Melitta� Smart Mill & Brew� incorporates my passion for the weather into a truly innovative product. I am excited to be working with Salton in the launch of such a great product.� �Millions of people wake up in the morning with Al Roker on their televisions,� said Leonhard Dreimann, chief executive officer of Salton. �We are pleased to be working with him on this fun and functional product that combines two things that we start our days with � coffee and weather.� The Melitta Mill & Brew with MSN Direct was named a finalist in Yahoo! Tech's �Last Gadget Standing� Competition at the recent 2007 International Consumer Electronics Show in Las Vegas. It is currently available at select retailers in the United States with broader distribution to follow by mid-2007. More information about the product can be found at http://www.YourGrindRedefined.com. Salton, Inc. is a leading designer, marketer and distributor of branded, high-quality small appliances, home decor and personal care products. Our product mix includes a broad range of small kitchen and home appliances, time products, lighting products and personal care and wellness products. We sell our products under our portfolio of well-recognized brand names such as Salton�, George Foreman�, Westinghouse(TM), Toastmaster�, Melitta�, Russell Hobbs�, Farberware�, Ingraham� and Stiffel�. The Company believes its strong market position results from well-known brand names, high quality and innovative products, strong relationships with its customer base and a focused outsourcing strategy. About Melitta: The U.S. headquarters for Melitta is located in Clearwater, Florida and is part of the privately held Melitta Group in Minden, Germany. Melitta�s North American manufacturing operations are geographically dispersed. All coffee roasting and packaging is done in Cherry Hill, New Jersey. Filter paper and non-electric coffeemaking systems are manufactured in Clearwater, Florida. Melitta electrics and accessories are manufactured, marketed and distributed under a licensing agreement with Salton. For more information, visit www.melitta.com. Microsoft and MSN are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries. The names of actual companies and products mentioned herein may be the trademarks of their respective owners.
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