Verizon Business to showcase 5G’s role in transforming content creation and distribution at IBC2024
12 September 2024 - 11:00PM
Verizon Business is heading back to IBC2024 to demonstrate how its
technology solutions empower broadcasters, content creators, and
rights owners to innovate and elevate their customer and fan
experiences. Verizon Business experts will be onsite to discuss how
it is helping meet the changing demands of the industry in terms of
cloud adoption, remote production needs, and new consumption and
delivery models.
Verizon Business installed a Private 5G network in the IBC
Accelerator Zone at the RAI to power a first-of-its-kind
interactive experience that leverages AI to build and deliver
personalized highlight clips of sporting events to end consumers
based on their unique preferences. This innovative demo will
showcase how the ultra low-latency of Verizon’s Private 5G network
enables near-instantaneous content processing, which will allow
broadcasters the ability to deliver real-time, bespoke sports
content directly from the field of play to viewers worldwide.
“IBC2024 is an opportunity for Verizon Business to further its
unique role of enabling innovation in the media and entertainment
industry. By combining our best-in-class solutions with our team of
professionals from the industry, organizations can elevate the
customer experience and maximize the value of their content,” said
Iris Meijer, Chief Product and Marketing Officer, Verizon Business.
“At IBC2024 our goal is to have meaningful discussions about how
Verizon Business is driving the industry forward by providing
personalized, seamless, and high-quality experiences to our
customers’ audiences worldwide.”
During the conference, Meijer will speak to Mary Ann Halford,
Principal, Halford Media Advisory on the main stage to discuss
technology for growth in the media and entertainment, as the
industry finds itself in the middle of a major digital
transformation. The pair will be joined by Grant Nodine, SVP
Technology, National Hockey League to discuss how, as content
development continues to slow, the media and entertainment industry
is increasingly pivoting towards technology to drive efficiency and
growth as it relates to content delivery and audience
engagement.
Verizon Business has been shortlisted for two awards including
the IABM BaM Awards 2024 and the IBC Innovation Awards for Verizon
Intelligent Broadcast Edge solution - winners will be announced at
the event.
Additional leadership presence for Verizon Business at IBC2024
includes:
- Josh Arensberg, Chief Technology Officer of Media &
Entertainment at Verizon Business who is continuing his role as
Chair of the IABM Board, a role he was appointed last year.
- Tim Stevens, Global Leader, Strategic Innovation, Media &
Entertainment at Verizon Business, will participate in a panel at
the IBC Showcase Theatre with the National Hockey League (NHL) to
discuss how Zixi and Verizon Business are working together to
deliver NHL content over 5G networks, reducing costs for
broadcasters and simplifying complex cloud-based video
workflows.
- ErinRose Widner, Global Head of Business Strategy for Emerging
and Creative Technologies in Media & Entertainment at Verizon
Business, and current member of the IBC Council, who is leading a
GenAI IBC Accelerator project that will be showcased at IBC2024 in
collaboration with industry leaders such as Paramount Global, Al
Jazeera, Magnifi and Xansr Media that enhances live broadcasts by
generating authentic personalized content.
For more information about Verizon Business Media &
Entertainment, visit:
https://www.verizon.com/business/solutions/industry/media-entertainment/
Verizon Communications Inc. (NYSE, Nasdaq: VZ) was formed in
2000 and is one of the world’s leading providers of technology and
communications services. Headquartered in New York City and with a
presence around the world, Verizon generated revenues of $134.0
billion in 2023. The company offers data, video and voice services
and solutions on its award-winning networks and platforms,
delivering on customers’ demand for mobility, reliable network
connectivity, and security.
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Media contact:Carlos
Arcila908-202-0479carlos.arcila@verizon.com
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