Align Technology Supports the United Kingdom’s General Dental Council (GDC) Statement on Direct-to-Consumer Orthodontics wh...
14 May 2021 - 5:00AM
Align Technology Supports the United Kingdom’s General Dental
Council (GDC) Statement on Direct-to-Consumer Orthodontics which
Highlights Patient Safety Issues
Align Technology, Inc. (Nasdaq: ALGN), a leading global medical
device company that designs, manufactures, and sells the Invisalign
system of clear aligners, iTero intraoral scanners, and exocad
CAD/CAM software for digital orthodontics and restorative
dentistry, today announced its support for an updated policy
statement issued by the General Dental Council (GDC), the UK-wide
statutory regulator of general dentist practitioners and dental
care professionals.
In the updated statement [LINK:
https://www.gdc-uk.org/news-blogs/news/detail/2021/05/13/statement-on-direct-to-consumer-orthodontics-and-supporting-information],
the GDC affirms that orthodontic treatment must be based on a full
assessment of a patient’s oral health that includes a physical,
clinical examination prior to commencement of treatment. The
statement also highlighted the critical importance of direct
interaction between a patient and practitioner, for patients to
know the full name of the dental professional responsible for their
treatment and to be able to make direct contact with the doctor
treating them.
“We applaud the GDC for its important role in
regulating dental care, guarding the standards for responsible
dentistry in the UK, and for providing resources to help dentists
support their patients and make informed decisions about dental
care,” said Julie Coletti, Align Technology senior vice president,
chief legal and regulatory officer. “We know that orthodontic
treatment should always be prescribed and delivered by a doctor who
is best qualified to assess and plan clinical treatments based on
an in-person exam.”
About Align Technology, Inc.
Align Technology designs, manufactures and
offers the Invisalign system, the most advanced clear aligner
system in the world, iTero intraoral scanners and services, and
exocad CAD/CAM software. These technology building blocks enable
enhanced digital orthodontic and restorative workflows to improve
patient outcomes and practice efficiencies for over 200 thousand
doctor customers and is key to accessing Align’s 500 million
consumer market opportunity worldwide. Align has helped doctors
treat over 10.2 million patients with the Invisalign system and is
driving the evolution in digital dentistry through the Align
Digital Platform, our integrated suite of unique, proprietary
technologies and services delivered as a seamless, end-to-end
solution for patients and consumers, orthodontists and GP dentists,
and lab/partners. Visit www.aligntech.com for more
information.
For additional information about the Invisalign
system or to find an Invisalign doctor in your area, please
visit www.invisalign.com. For additional information about the
iTero digital scanning system, please visit www.itero.com. For
additional information about exocad dental CAD/CAM offerings and a
list of exocad reseller partners, please
visit www.exocad.com.
Align Technology |
Zeno Group |
Madelyn Homick |
Sarah Johnson |
(408) 470-1180 |
(828) 551-4201 |
mhomick@aligntech.com |
sarah.johnson@zenogroup.com |
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