Leisure Canada Inc. (TSX VENTURE:LCN) (the "Company") is pleased to announce that it has changed its name to 360 VOX Corporation. The Company has also changed its stock trading symbol on the TSX Venture Exchange ("TSXV") to VOX.

This name change was approved by the shareholders of the Company at the annual and special meeting of shareholders held on September 26, 2011. The name change has been accepted by the TSXV and as of today, October 17, 2011, the Company's common shares will commence trading on the TSXV under the new name and symbol.

Robin Conners, the Company's President and CEO says, "Our new name speaks to an integrated business model designed to respond to global market opportunities. The recent acquisition of 360 VOX Inc. gives us the ability to deploy a highly specialized team of professionals in responding to these unique opportunities, including the execution of our projects in Cuba. The Company's diversification into new markets mitigates risk and increases our ability to generate new revenues thereby enhancing shareholder value."

Holders of share certificates in the Company's prior name do not need to take any action as a result of the name change.

The Company is not subdividing, consolidating or otherwise altering its share capital in association with the name change.

On Behalf of the Board of Directors

Robin Conners, President and CEO

About Leisure Canada Inc.

Leisure Canada Inc. is a publicly traded company, incorporated under the laws of Ontario and listed on the TSX Venture Exchange under the symbol "LCN". The Company is engaged in the business of developing hotel, resort and commercial properties in Cuba through its wholly-owned subsidiary, Wilton Properties Ltd, in joint venture with Grupo Hotelero Gran Caribe S.A., an agency of the Cuban government.

For further information on the Company please visit our website at www.leisurecanada.com. The Company's public filings, including its most recent audited consolidated financial statements, can be reviewed on the SEDAR website (www.sedar.com).

This news release may contain forward-looking statements and information within the meaning of applicable securities legislation. These forward-looking statements reflect management's current expectations, estimates, projections, beliefs and assumptions that were made using information currently available to management. In some cases, forward-looking statements can be identified by terminology such as "may", "will", "expect", "plan", "anticipate", "believe", "intend", "estimate", "predict", "forecast", "outlook", "potential", "continue", "should", "likely" or the negative of these terms or other comparable terminology. Although management believes that the anticipated future results, performance or achievements expressed or implied by the forward-looking statements and information are based upon reasonable assumptions and expectations, the reader should not place undue reliance on forward-looking statements and information because they involve assumptions, known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to differ materially from anticipated future results, performance or achievements expressed or implied by such forward-looking statements and information.

Neither the TSX Venture Exchange nor its Regulation Service Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy and accuracy of this release.

Contacts: Marcovitch Public Relations 416-963-3222prgroup@marcovitchpr.cainfo@leisurecanada.com

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