LFLS Loans4Less com Inc (PK)

Loans4Less.com, Inc. (OTC: LFLS), an online mortgage loan brokerage firm focused on Conforming loans, was recently featured in CEOCFO Magazine, where Company CEO Steven M. Hershman discussed several key company and industry points pertinent to consumers and the investment community.

Hershman detailed Loans4Less.com's unique foothold in the mortgage industry, as well as:

• The allure of Loans4Less.com vs. a bank lender
• How the Company was established
• The proven strategy that ensured resilience through the financial crisis
• The current mortgage environment in California
• Nationwide expansion goals via strategic partnerships, mergers or licensing agreements
• The value of highest quality, consistent customer service

Recently ranked 66th out of 200 top residential mortgage loan originators in the United States, Loans4Less.com has positioned itself as a debt-free, fully sustainable small business seeking out select avenues to expand its market position.

"We are not a company that has debt or cash flow problems, so we are offering a very clean perspective and alternative as a new emerging brand and we believe the time is right, mortgages are not going away," Hershman stated. "Loans are a product and service that people every day of the week across the country are looking for, a loan to buy a house or refinance, or buy a car."

To read the interview in its entirety visit: http://www.ceocfointerviews.com/interviews/Loans4Less13.htm

About Loans4Less.com

Loans4Less.com is a publicly traded online mortgage loan brokerage focused on becoming a national loan origination platform for standard "A" paper conforming residential mortgage programs. Loans4Less.com maintains an A+ TrustLink rating with the Better Business Bureau; provides very competitive rates, terms & costs, daily rate updates, and other market information; and prides itself on excellent and honest service. Loans4Less.com does not operate a warehouse line of credit, hold trust funds, lend directly or service loans and is not exposed to the risks and/or problems associated with Sub-Prime or Alt "A" lending. Loans4Less.com relies on various wholesale lenders for its retail home loan programs. The main focus is to rapidly grow gross revenues via smart and cost effective advertising, while expanding into other States in order to maximize shareholder values.

For more information please contact Chairman & President Steven M. Hershman at www.Loans4Less.com or (310) 540-0157.

Forward-Looking Statements

This release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E the Securities Exchange Act of 1934, as amended and such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. "Forward-looking statements" describe future expectations, plans, results, or strategies and are generally preceded by words such as "may," "future," "plan" or "planned," "will" or "should," "expected," "anticipates," "draft," "eventually" or "projected." You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the forward-looking statements, including the risks that actual results may differ materially from those projected in the forward-looking statements as a result of various factors, and other risks identified in our annual report and/or other releases made by us. You should consider these factors in evaluating the forward-looking statements included herein, and not place undue reliance on such statements. The forward-looking statements in this release are made as of the date hereof and Loans4Less.com, Inc. undertakes no obligation to update such statements.

Contact: Steven M. Hershman Chairman & President 310-540-0157 Office 310-408-1058 Mobile