Puma Signs Sponsorship Agreement With Porsche's Motorsport Business
02 January 2019 - 10:54PM
Dow Jones News
By Cristina Roca
Puma SE (PUM.XE) said Wednesday that it has signed a sponsorship
agreement with Porsche Automobil Holding SE's (PAH3.XE) racing
business, Porsche Motorsport.
The German sportswear company said that it has agreed to equip
Porsche's crew with fireproof racing clothing and accessories, and
that its logo will feature on Porsche race cars and clothing.
Under the agreement, Puma and its subsidiary Branded Sports
Merchandising have acquired "the rights to develop, sell and market
a range of replica and fanwear products for Porsche Motorsport,"
including clothing, shoes, headwear and other accessories.
Write to Cristina Roca at cristina.roca@dowjones.com;
@_cristinaroca
(END) Dow Jones Newswires
January 02, 2019 06:39 ET (11:39 GMT)
Copyright (c) 2019 Dow Jones & Company, Inc.
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