Real American Brands, Inc. to Acquire Interest in J. C. Decierdo Corp.
24 June 2010 - 10:30PM
Marketwired
Real American Brands, Inc. (PINKSHEETS: RLAB) announced today that
it has signed a letter of intent on June 23 to purchase an interest
in an established home and institutional cleaning business based in
the Coachella Valley, CA serving the desert communities of Palm
Springs, Palm Desert, Rancho Mirage, Indian Wells, La Quinta and
Indio.
The purchase price will be a combination of RLAB restricted
stock and cash, in exchange for which RLAB will obtain a
substantial ownership and board position in the 20 year old
company, J. C. Decierdo, Corp. (JCD) as well as securing JCD's
agreement to transition over to a line of award-winning green,
non-toxic cleaning products which are currently sold predominantly
on the east coast.
According to RLAB CEO Doug Newton, "one of our goals is for JCD
to utilize these products -- whose growth and national expansion
will pay dividends for RLAB -- to gain important psychographic and
other market data from both the buyers and users of the products at
this stage in their on-going development and evolution."
Newton said "RLAB is not at liberty to divulge the name of the
green cleaning product brand or its national spokesperson with whom
we are associated because of confidential talks now occurring
between RLAB and a major international marketing company which has
expressed an initial interest in partnering with the brand.
RLAB also announced that it has signed a new lease for
commercial office and storage space in Palm Desert, CA, to which
JCD and its "Fantastic Cleaning" (DBA) division has relocated its
operations. In other company news, Newton reported that it has put
on hold all plans to develop a health services transportation
division until provisions of the new national health care law are
implemented.
About Real American Brands
RLAB's focus is to identify and support products and services
whose origins, designs and character reflect and serve our
country's unique culture, heritage and way of life. RLAB also seeks
to invest in and/or provide guidance to smaller US companies and
brands with potential to grow large. RLAB owns trademarks for "Born
& Bred in the USA" ®; Lasso ®; Lariat ®; Riata ® (the Spanish
word for lasso), and the 31 year old "Billy Martin's" western
lifestyle brand headquartered at Trump Plaza in New York City
(www.billymartin.com).
Forward-Looking Statements
Statements about RLAB's future expectations, including future
revenues and earnings, and all other statements in this news
release other than historical facts are "forward-looking
statements." Since these statements involve risks and uncertainties
and are subject to change at any time, the company's actual results
may differ materially from the company's plans if its assumptions
prove to be incorrect or for a variety of other reasons.
Contact: Doug Newton or Chance Newton
info@RealAmericanBrands.com BillyMartins@gmail.com 760-324-6834
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