17 October 2024
Castelnau
Group plc
("Castelnau"
or the "Group")
DIGNITY
ACQUIRES FAREWILL
Castelnau
is pleased to announce that Dignity, the leading end-of-life
service provider in the UK, is acquiring Farewill Limited
("Farewill"), an award-winning leader in digital end-of-life
services. This transaction has important strategic benefits for
both companies, allowing them to combine their strengths and
continue to serve their distinct customer bases, collectively
reinforcing Dignity's position as the UK's largest and most
comprehensive end-of-life service provider.
Farewill,
founded in 2015 by Dan Garrett (its
current CEO) and Tom Rogers, offers
a range of later-life products, including wills, probate, at-need
funerals, and pre-paid funeral plans. Recognised as the "National
Will Writing Firm of the Year" four times and as the "Consumer
Business of the Year", Farewill has helped raise £1.1 billion in
pledges to charitable organisations.
The
acquisition will allow Dignity to broaden its audience, enhance
customer experience, expand its product offering, modernise its
technology infrastructure, and further strengthen its talent pool.
Farewill also brings an established will and probate bank and a
well-established brand, enabling Dignity to engage with potential
customers earlier in their later-life planning journey.
Farewill
is being acquired for an enterprise value of £12.9 million. The
acquisition will be financed through a share-for-share exchange,
with the majority of Farewill shareholders becoming Castelnau
shareholders. In exchange, Castelnau will increase its holding in
Valderrama Limited (the joint venture with Sir Peter Wood's SPWOne Limited through which
Castelnau holds its stake in Dignity). To fund its share of the
acquisition, Castelnau expects to issue approximately 9.6 million
shares based on an issue price of 99p per share.
Subject to
the successful completion of the transaction, Castelnau will
increase its ownership of Valderrama by 5.6 million shares to 199.9
million shares, representing 66.0% of Valderrama's issued share
capital.
Completion
of the acquisition is subject to FCA approval and is not expected
to occur before 1 January 2025. An
announcement will be made in due course confirming the final number
of Castelnau Group shares issued in relation to the
transaction.
Richard Brown, CEO of Castelnau, commented: "The addition of
Farewill to Dignity's offering embodies Castelnau's strategic
ambitions for Dignity, helping Dignity to drive its digital
transformation and serve its customers even better. Adding
Farewill's will and probate services to Dignity's current offerings
will expand Dignity's touchpoints with customers throughout their
entire `end-of-life' journey. We are pleased the structuring of the
transaction has also allowed us to increase our ownership in
Dignity, a business where we continue to see a significant
value-creation opportunity."
Dan Garrett, CEO of Farewill, added:
"At Farewill, our mission has always been to make the end-of-life
experience as straightforward and stress-free as possible. Joining
forces with Dignity allows us to stay true to that mission while
benefiting from the experience and resources of a company that has
been a trusted name for generations. Farewill will continue to
operate independently, with our own brand and focus, serving a
growing audience that values the convenience and transparency of
our services - alongside contributing to the group as we explore
ways of improving every customers' experience."
Enquiries:
Castelnau
Group
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Richard
Brown
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info@castelnaugroup.com
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Phoenix
Asset Management Limited
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+44 (0)
208 600 0100
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Gary
Channon
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Steve
Tatters
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Gina
Bocek
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Citigate
Dewe Rogerson
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+44 (0) 20
7638 9571
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Caroline
Merrell
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Toby
Moore
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