Crimson Tide Renews Multi-Year Contract with Leading UK Supermarket

PUBLISHED: 29 May 2025 @ 18:14 | Comments (0) | More info about Fiona Craig

Crimson Tide plc (LSE:TIDE) has secured a renewed agreement with a major UK supermarket chain, extending their partnership for an additional three years. The deal includes a performance review clause after the first year and is projected to contribute £660,000 in Annual Recurring Revenue initially, with the potential for further growth based on service outcomes. The total contract is valued at nearly £2 million.

Under the agreement, Crimson Tide will continue to support the supermarket’s digital transformation by replacing paper-based systems with its mpro5 platform. This solution will enhance compliance, streamline operations, and boost overall efficiency across the retailer’s nationwide footprint. The renewal highlights Crimson Tide’s ability to scale its technology in complex retail environments and reinforces its standing in the sector.

About Crimson Tide

Crimson Tide plc is a UK-based technology company specializing in process management through its proprietary platform, mpro5. The company provides innovative solutions for operational execution, food safety, and regulatory compliance, serving clients in highly regulated, multi-site industries such as retail, healthcare, and facilities management.

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ADVFN Premium Newsletter Round Up – Wednesday 21 December 2016 by Fiona Craig