Paramount+ and EverPass Media Announce Multi-Year Distribution Agreement to Bring CBS Sports’ UEFA Champions League to Commercial Businesses
19 February 2025 - 12:00AM
Business Wire
Agreement expands EverPass’ library of live
event offerings and broadens distribution of CBS Sports’ UEFA
Champions League content to commercial businesses for first time
ever
Paramount+ and EverPass Media (“EverPass”), a media platform
dedicated to commercial businesses, today announced a multi-year
distribution agreement allowing EverPass customers to stream all of
CBS Sports’ UEFA Champions League matches, that stream on
Paramount+, starting on Tuesday, February 18, 2025.
This newly launched media package offers a new distribution
vehicle for CBS Sports’ highly coveted UEFA Champions League
matchups, which were previously unavailable for commercial venues
in the United States. All CBS Sports’ UEFA Champions League matches
on Paramount+ will be available to stream via EverPass' platform,
providing comprehensive coverage that ensures fans can enjoy every
moment of the action. The deal also expands EverPass’ library of
live sports content for businesses and includes select CBS Sports
ancillary UEFA programming, including The Golazo Show, a
whip-around show highlighting every goal from every match.
“We’re proud to expand EverPass Media’s portfolio with the
Paramount+ stream of the UEFA Champions League, one of the most
prestigious competitions in global sports. This partnership with
CBS Sports reinforces our mission to bring the world’s most
sought-after live sports to commercial establishments, ensuring
bars and restaurants can provide unparalleled viewing experiences
for their patrons,” said Alex Kaplan, CEO of EverPass Media. “For
the first time, businesses have a seamless way to showcase every
UEFA Champions League match all season long – driving foot traffic,
increasing engagement and creating the kind of electric atmosphere
that only live sports can deliver. This is another powerful step in
redefining the way premium sports content reaches the commercial
market, and we’re thrilled to partner with CBS Sports and
Paramount+ to make it happen.”
“Paramount+ is the streaming home to UEFA men’s club
competitions and we are always looking for ways to broaden the
distribution and increase awareness for Paramount+ as well as
maximize the audience for our UEFA Champions League coverage,” said
Dan Weinberg, Executive Vice President, Programming CBS Sports.
“This partnership with EverPass unlocks a new viewership avenue and
allows us to reach the many passionate fans watching out of
home.”
CBS Sports is the exclusive English-language rightsholder for
UEFA Champions League in the U.S. with all matches streaming on
Paramount+ and select matches, including the semi-finals and finals
also airing on the CBS Television Network. Paramount+ is home to
popular original series, blockbuster movies and live championship
sports including an expansive soccer portfolio that is anchored by
UEFA Champions League.
Launched in April 2023, EverPass is a comprehensive media
platform that centralizes premium sports and entertainment content
and offers in-house streaming solutions and powerful consumer
engagement tools designed to drive business growth for bars,
restaurants, hotels, gyms and other commercial establishments.
To learn more about bringing EverPass to your business, visit
https://everpass.com/.
About EverPass Media
EverPass Media is a comprehensive media platform dedicated to
commercial businesses, that aggregates, distributes and enables
streaming of live sports and entertainment content, and offers a
wide array of consumer engagement and performance marketing tools
for bars, restaurants, hotels and other commercial venues. Launched
initially as the exclusive distributor of NFL Sunday Ticket to
commercial establishments in the United States, EverPass partners
with rightsholders, distribution partners and business owners to
unlock greater access to premium live events and drive business
growth. EverPass was founded in 2023 in partnership with RedBird
Capital Partners and 32 Equity, the strategic investment arm of the
National Football League. TKO Group Holdings, parent company of UFC
and WWE, joined as an investor in 2024.
About Paramount+
Paramount+, part of Paramount’s (Nasdaq: PARA, PARAA) global
portfolio of multimedia entertainment and news brands, is a
direct-to-consumer digital subscription video on-demand and live
streaming service, combining live sports, breaking news and A
Mountain of Entertainment™. The streaming service features an
expansive library of original series, hit shows and popular movies
across every genre from world-renowned brands and production
studios, including BET, CBS, Comedy Central, MTV, Nickelodeon,
Paramount Pictures and the Smithsonian Channel. Paramount+ with
SHOWTIME, the service’s cornerstone plan, is also home to SHOWTIME
® content, including scripted hits and critically acclaimed
nonfiction projects and films. This premium plan includes unmatched
events and sports programming through the local live CBS stream,
including golf, basketball and more. All Paramount+ subscribers
have streaming access to CBS News Network for 24/7 news and CBS
Sports HQ for sports news and analysis. For more information about
Paramount+, please visit www.paramountplus.com, and follow
@ParamountPlus on social media.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20250218336859/en/
EverPass Media: Lindsay Barber Gagnier Communications
Email: EverPass@gagnierfc.com
CBS Sports: Paul-Michael Ochoa CBS Sports Communications
Email: Paulmichael.ochoa@paramount.com
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