HERSHEY,
Pa., March 11, 2025 /PRNewswire/ -- The Hershey
Company (NYSE: HSY) today announced Stacy
Taffet as its Chief Growth Officer, effective April 14, 2025. In this role, she will be
responsible for driving transformative growth strategies across the
company's expanding snacks portfolio, which includes iconic brands
like Hershey's, Reese's, Jolly Rancher and
Dot's Homestyle Pretzels.
Stacy is a seasoned marketing executive with 20 years of
transformative leadership experience, including 15 years in
consumer-packaged goods (CPG) and a distinguished PepsiCo career
spanning multiple brand portfolios—most recently as Senior Vice
President of Beverage Portfolio Strategy and Marketing.
Throughout her tenure, she has consistently driven significant
business growth, leading large teams and managing
multi-billion-dollar brands across beverages and snacks, including
successful marketing transformations for iconic brands like
Pepsi and bubly. Her expertise spans brand
management, digital marketing, innovation strategy and
comprehensive commercial planning, with a proven track record of
delivering sustainable growth.
"We are thrilled to welcome Stacy to Hershey's executive team.
With deep expertise in brand strategy, innovation and commercial
growth, Stacy brings strategic capabilities to accelerate our
vision to become a leading snacking powerhouse," said Michele Buck, The Hershey Company President and
Chief Executive Officer. "With a proven track record of driving
sustainable growth across complex business landscapes, I'm
confident that her leadership will help us unlock new growth
opportunities, elevate our iconic brands and continue to delight
consumers around the world."
Stacy will spearhead Hershey's enterprise strategy and key
growth capabilities encompassing media and creative investments,
marketing innovation, research and development, commercial and
consumer intelligence, and brand reputation management. The
appointment continues Hershey's commitment to accelerating growth
and strengthening its position in the competitive global snacking
market, with a focus on innovative demand creation and strategic
brand development.
Recognized nationally with awards such as Brand Innovators Top
100 Women in Brand Marketing and AdAge Women to Watch, Stacy is not
only a marketing leader but also an engaged community contributor,
serving on boards of non-profit organizations. She received her MBA
from Harvard Business School and a
Bachelor of Arts from the University of
Pennsylvania.
"I am deeply honored to join Hershey and help shape its next
chapter of growth. Throughout my career, I've admired Hershey not
only for its iconic brands that have created meaningful moments for
generations, but also for its exceptional talent and profound
commitment to community impact," said Taffet. "I'm excited to
contribute to this remarkable legacy while working alongside the
team to advance our ambitious vision for the future."
About The Hershey Company
The Hershey Company (NYSE: HSY) is an industry-leading snacks
company with a purpose to make more moments of goodness through its
iconic brands. With more than 20,000 remarkable employees
worldwide, Hershey delivers delicious, high-quality products across
approximately 70 countries, generating over $11.2 billion in annual revenues. The company's
portfolio includes beloved chocolate and confectionery brands such
as Hershey's, Reese's, Kisses, Kit
Kat®, Jolly Rancher, Ice Breakers,
Shaq-a-licious alongside popular salty snacks including
SkinnyPop and Dot's Homestyle Pretzels.
For more than 130 years, Hershey has been committed to operating
responsibly and supporting its people and communities. The candy
and snack maker's founder, Milton
Hershey, created Milton Hershey
School in 1909, and since then, the company has focused on
helping children succeed through access to education.
To learn more visit www.thehersheycompany.com.
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SOURCE The Hershey Company
