WILLIAMS SONOMA LAUNCHES NEW COLLABORATION WITH MICHELIN-STAR CHEF JEAN-GEORGES VONGERICHTEN
30 October 2024 - 12:00AM
Business Wire
New Food Collection Inspired by Recipes
Featured at Jean-George’s Iconic Restaurants Now Available at
Williams Sonoma Stores and Williams-Sonoma.com
Williams Sonoma, portfolio brand of Williams-Sonoma, Inc. (NYSE:
WSM), the world’s largest digital-first, design-led and sustainable
home retailer, announced today the launch of an exclusive
collaboration with one of the world’s most famous chefs and
restauranteurs, Jean-Georges Vongerichten. Responsible for the
operation of sixty restaurants around the world, Jean-Georges
Vongerichten has developed a reputation for creating best-in-class
global cuisine that continues to inspire and impact the entire
culinary industry.
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Jean-Georges launches new food
collaboration with Williams Sonoma (Photo: Williams Sonoma)
The new Jean-Georges for Williams Sonoma collection includes
eight food products that allow customers to bring home the
award-winning flavors found in Jean-Georges Vongerichten’s iconic
restaurants. Known for his signature fusion of classic French
cuisine and vibrant Asian flavors, the new collection reflects
Vongerichten’s culinary influences by combining flavors associated
with France, Asia and New York.
“I am very excited to be collaborating with Williams Sonoma on
our first line of products together! I often think back to 2001
when Williams Sonoma carried our grapeseed oil, spices and
condiments in their stores nationwide. Fast forward to today, we’re
thrilled to have partnered on this upcoming line of condiments,
rubs and marinades, perfect for anyone, any season and any skill
level of cooking,” said Jean-Georges Vongerichten. “Our dishes have
always been intended to delight the senses and also, encourage home
cooks to make them. We hope that with this line, home, aspiring and
professional cooks are able to enjoy a global taste of Jean-Georges
cooking in their own home.”
“Our new collaboration with Jean-Georges reflects his passion
for fusing globally-inspired ingredients to develop the flavors,
food and restaurants that have made him one of the world’s most
celebrated chefs,” said Williams Sonoma President, Felix
Carbullido. “We are proud to continue to collaborate with the best
chefs in the world to create outstanding food products that
replicate best-in-class restaurant experiences for our customers to
enjoy at home.”
The Jean-Georges for Williams Sonoma Collection includes:
- Apricot Ginger Mustard - Spread featuring a rich,
complex balance of sweet French apricot preserves, sharp mustard,
zesty ginger, tangy rice vinegar and savory soy sauce, $12.95.
- Miso Yuzu Glaze - Signature glaze with a vibrant,
Asian-inspired blend of umami-rich miso, bright yuzu and a hint of
spicy sriracha, $22.95.
- Sriracha Garlic Marinade - Glaze with bright, umami-rich
blend combines spicy sriracha and savory soy with garlic, onions
and a hint of citrus, $19.95.
- Seafood Sauce Trio - Bold, modern takes on classic raw
bar sauces. The signature condiments feature a Cocktail Sauce,
Cubeb Pepper Mignonette, and Mustard Sauce. The Cocktail Sauce
features a rich, smooth and zesty blend, while the Cubeb Pepper
Mignonette has a lively, aromatic blend that has tangy and peppery
notes, a hint of spice, and the vibrant flavors of shallots and
cracked pepper. The Mustard Sauce has a smooth and creamy blend is
enhanced with zesty lemon, chopped shallots and tangy mustard,
$59.95.
- Smoked Chile Glaze - Rich, savory blend of smoky chile
peppers, aromatic garlic and bright citrus, $22.95.
- Yuzu Aioli - Brings a fresh, Asian-inspired spin on a
classic American condiment. A bright, creamy blend of Dijon
mustard, tomato ketchup, yuzu and chiles, $19.95.
- Togarashi Rub - Bold, umami-rich blend of sesame seeds
and wakame seaweed is seasoned with tart lemon, savory spices and
mild chili flakes, $14.95.
- Pepper Crust Rub - Perfect balance of Tellicherry black
peppercorns, green peppercorns, Muntok white peppercorns and
Sichuan peppercorns, featuring bold, spicy, floral and tangy notes,
$14.95.
To celebrate the launch, Williams Sonoma stores will be
providing customers with tastings of the new collection on Friday,
November 1 and Saturday, November 2.
For more about the exclusive collaboration with Jean-Georges
Vongerichten, to get recipes and tips, or to purchase products from
the collection, please visit:
http://www.williams-sonoma.com/jeangeorges.
ABOUT WILLIAMS SONOMA
Since its founding by Chuck Williams in 1956, the Williams
Sonoma brand has been bringing people together around food. A
member of Williams-Sonoma, Inc. (NYSE: WSM) portfolio of brands,
Williams Sonoma is a leading specialty retailer of high-quality
products for the kitchen and home, providing world-class service
and an engaging customer experience. Products include cookware,
cooks’ tools, cutlery, electrics, bakeware, food, tabletop and bar,
outdoor, cookbooks, as well as furniture, lighting and decorative
accessories. Each store offers cooking classes and tastings
conducted by expert culinary staff. A comprehensive gift registry
program for weddings and other special events is available in
stores and online. On williams-sonoma.com, customers can find
recipes, tips, and techniques that help them create delicious
meals. Williams Sonoma can also be found on Facebook, Instagram,
Twitter, Pinterest, and YouTube. Williams Sonoma is also part of
The Key Rewards, a free-to-join loyalty program that offers members
exclusive benefits across the Williams-Sonoma, Inc. family of
brands.
ABOUT JEAN-GEORGES VONGERICHTEN
Jean-Georges Vongerichten's culinary journey began at a young
age, steeped in the rich food culture of his Alsatian upbringing
near Strasbourg, France. His formative years were spent helping
cook for employees of his father’s coal business to then honing his
craft under renowned chefs. He began a work-study program at
Auberge de l’Ill as an apprentice to Chef Paul Haeberlin, then went
on to work under Paul Bocuse and Master Chef Louis Outhier at
L’Oasis in southern France. With this impressive three-star
Michelin background, Jean-Georges began his journey in Asia, as
Chef de Cuisine at the Oriental Hotel in Bangkok, the Meridien
Hotel in Singapore and the Mandarin Hotel in Hong Kong. It was
during this time spent working and traveling throughout Asia that
Jean-Georges developed his love for the exotic and aromatic flavors
of the East. Vongerichten also quickly departed from the
traditional reliance on heavy creams and meat stocks, instead
celebrating the vibrancy of vegetable juices, fruit essences, light
broths, and herbal vinaigrettes. These two pivotal moments in his
career led him to develop his own distinctive style of cooking
which has been celebrated for the past 50 years.
His journey in Asia led him to London, Boston and New York where
he was the Executive Chef at Lafayette at The Drake Hotel. In 1991,
Jean-Georges opened his first solo restaurant, JoJo and 50 years
on, Jean-Georges stands proud with over 60 restaurants around the
world in 13 countries.
Beyond his culinary mastery, Vongerichten embodies the spirit of
a true restaurateur. From conceptualizing unique dining experiences
to crafting innovative menus, architectural design and lighting,
Vongerichten focuses on every detail ensuring a holistic approach
that guarantees consistent excellence and timeless appeal across
his numerous establishments worldwide. Inspired by his global
travels, Vongerichten remains a constant innovator, forever
adapting to and influencing the ever-evolving culinary and design
landscapes.
WSM-PR
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Kendall Coleman Williams Sonoma KAColeman@WSGC.com
415-616-7926
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