CANBERRA, Australia,
Dec. 12, 2023 /PRNewswire/ -- Seeing
Machines Limited, the advanced computer vision technology company
that designs AI-powered operator monitoring systems to improve
transport safety, is pleased to announce it has been awarded a 2023
Prince Michael International Road Safety Award, one of the highest
accolades in the field of transport safety.
The Company was recognised for its innovative, class-leading
occupant monitoring technology that detects distracted behaviour or
drowsiness behind the wheel, thereby keeping people safe and
reducing road-related fatalities.
Established in 1987, the Prince Michael International Road
Safety Awards originally recognised those who had improved road
safety throughout Britain. The
Awards now highlight outstanding achievement and innovation across
the world. For over thirty years His Royal Highness Prince Michael
of Kent has played a leading role in supporting improved road
safety both in the United Kingdom
and globally, pushing road safety up the policy agenda.
Backed by over 20 years of data-driven research and by 14+
billion km of real-life driving data, Seeing Machines develops,
sells and licenses its mission-critical, camera-based technology
that scans the driver's head, eye and body movements to detect
distracted behaviour or drowsiness. The Company, a market leader,
is partnered with some of the world's leading vehicle automotive
manufacturers and tier one suppliers across the automotive and
aviation sectors.
Driven by fast approaching transport safety regulatory deadlines
around the world, with every vehicle on European roads soon to
require technology to mitigate risks associated with fatigue and
distraction, the demand for Seeing Machines' sophisticated driver
monitoring systems continues to grow.
Paul McGlone, CEO of Seeing
Machines, commented: "It is a real honour for Seeing
Machines to have been presented with this prestigious International
Road Safety Award. His Royal Highness Prince Michael of Kent is
passionate about road safety and his efforts alone have played a
significant role in raising awareness and visibility of this
important topic around the world. At Seeing Machines, our work is
guided by our long-term mission of eventually achieving zero
transport fatalities. There is still a long way to go, but with our
safety technology now present in over 1.3 million cars and
awareness about road safety greater than it has ever been, there is
no doubt we are moving in the right direction. This award is
testament to the hard work and commitment of everyone at Seeing
Machines, along with our partners and customers, all of whom I'd
like to thank."
Congratulating Seeing Machines HRH Prince Michael of Kent, said: "I was impressed not just by
the technology itself but by the Company's ethos and ambition to:
'get everyone home safely."
Seeing Machines' award will be presented by His Royal Highness
at a ceremony in London, attended
by the British road safety minister and leading international road
safety professionals.
About Seeing Machines (AIM: SEE), a global company
founded in 2000 and headquartered in Australia, is an industry leader in
vision-based monitoring technology that enable machines to see,
understand and assist people. Seeing Machines is revolutionizing
global transport safety. Its technology portfolio of AI algorithms,
embedded processing and optics, power products that need to deliver
reliable real-time understanding of vehicle operators. The
technology spans the critical measurement of where a driver is
looking, through to classification of their cognitive state as it
applies to accident risk. Reliable "driver state" measurement is
the end-goal of Driver Monitoring Systems (DMS) technology. Seeing
Machines develops DMS technology to drive safety for Automotive,
Commercial Fleet, Off-road and Aviation. The company has offices in
Australia, USA, Europe
and Asia, and supplies technology
solutions and services to industry leaders in each market
vertical.
www.seeingmachines.com
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