Smurfit Kappa GrpPLC Statement re WorldStar Awards
10 May 2018 - 6:30PM
UK Regulatory
TIDMSKG
10 May, 2018
Smurfit Kappa's packaging innovation recognised in the WorldStar
Awards
Smurfit Kappa has won awards for innovative automotive and Point
of Sale (POS) packaging solutions in the renowned WorldStar
Packaging Awards.
The first product was the engaging AlphaBooks display produced
for the IF gifts company. Smurfit Kappa designers created a bespoke
POS display which gave a 360o degree view of the quirky,
letter-shaped notebooks.
The second winning product was a sophisticated packaging system
for different left and right Audi automotive latches. Thanks to
cleverly placed cut-outs, 12 latches fit in easily without any
damage during either insertion or transport, and the time spent on
assembly and filling was reduced by 87%.
In the case of both products, designers solved complex briefs by
combining innovation, sustainability and creativity.
Commenting about the win, Saverio Mayer, CEO of Smurfit Kappa
Europe, said: "We are delighted and honoured to have been
recognised in these prestigious awards.
"We work with customers from many different sectors to come up
with packaging that will deliver against a number of briefs
including protecting the product during the supply chain, as part
of our SupplySmart service, and attracting consumer attention in
store as part of our ShelfSmart service."
For this year's awards, the World Packaging Organisation
reviewed 318 entries from 38 countries. The winners were recognised
in an awards ceremony last week in Queensland, Australia.
ENDS
Media Contact: Sinead GillSmurfit KappaT: +353 1 2027157E:
sinead.gill@smurfitkappa.com
About Smurfit Kappa Smurfit Kappa, a FTSE 100 company, is one of
the leading providers of paper-based packaging solutions in the
world, with around 46,000 employees in approximately 370 production
sites across 35 countries and with revenue of EUR8.6 billion in
2017. We are located in 22 countries in Europe, and 13 in the
Americas. We are the only large-scale pan-regional player in Latin
America.
With our proactive team we relentlessly use our extensive
experience and expertise, supported by our scale, to open up
opportunities for our customers. We collaborate with
forward-thinking customers by sharing superior product knowledge,
market understanding and insights in packaging trends to ensure
business success in their markets. We have an unrivalled portfolio
of paper-packaging solutions, which is constantly updated with our
market-leading innovations. This is enhanced through the benefits
of our integration, with optimal paper design, logistics,
timeliness of service, and our packaging plants sourcing most of
their raw materials from our own paper mills.
Our products, which are 100% renewable and produced sustainably,
improve the environmental footprint of our customers.
Follow us on Twitter at @smurfitkappa and on LinkedIn at
'Smurfit Kappa'.
www.smurfitkappa.com
View source version on businesswire.com:
https://www.businesswire.com/news/home/20180510005496/en/
This information is provided by Business Wire
(END) Dow Jones Newswires
May 10, 2018 04:30 ET (08:30 GMT)
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