2 January 2025
THE
MISSION GROUP plc
("MISSION", "the Group" or "the Company")
DIRECTORATE CHANGE
The MISSION Group plc (AIM: TMG), the
Brand Performance Group, comprising of digital marketing and
specialist communications Agencies, has today announced the sale of
April Six Limited and its subsidiary April Six Inc
(together referred to as "April Six") to Marketbridge,
Inc.
Fiona Shepherd, founder and CEO of
April Six, will remain with April Six and has resigned from The
MISSION Group plc Board
with immediate effect following 14 years' service as a Board
member.
Fiona has worked in the technology
industry for over 20 years, holding both Client and Agency
positions, with some of the world's largest technology brands.
Fiona was a founder of April Six and has been instrumental in
expanding the Agency from its UK origins to its current position as
a well-respected global technology, science and mobility Agency
with offices across the globe. Fiona joined The
MISSION Group Board in
April 2010.
David Morgan, MISSION's Non-Executive Chair,
commented:
"A special thank you must go to
Fiona Shepherd who founded April Six in the UK over twenty-five
years ago and shortly after Fiona joined the MISSION Board she opened offices in the
USA to build April Six into the Agency that it is today.
Fiona's drive, commitment and
understanding of the technology market is outstanding, she will be
an enormous asset to the new Group and we wish her every success in
the future.
Thank you, Fiona."
ENQUIRIES:
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Cat Davis - Group Marketing
Director
E: cdavis@themission.co.uk
The MISSION Group PLC
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Via Houston
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Simon Bridges/Andrew Potts/Harry
Rees
Canaccord Genuity Limited
(Financial Adviser, Nominated
Adviser and Broker)
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020 7523 8000
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Peter Tracey
Blackdown Partners Limited
(Financial
Adviser)
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020 3807 8484
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Kate Hoare / Alexander Clelland /
India Spencer
E: mission@houston.co.uk
Houston PR
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0204 529 0549
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NOTES TO EDITORS
The MISSION Group Plc. is The Brand
Performance Group.
Delivering measurable,
results-driven campaigns as the preferred creative partner for real
business growth. We offer top-tier Agencies, strategic specialisms
and global reach delivering outstanding performance for brands. We
call it Work That Counts™ www.themission.co.uk
The information contained within
this announcement is deemed to constitute inside information as
stipulated under the Market Abuse (Amendment) (EU Exit) Regulations
2019. Upon the publication of this announcement, this inside
information is now considered to be in the public
domain.
