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When you’re in love, Valentine’s Day feels wonderful. After all, what could be more beautiful than an entire day dedicated to the celebration of romance between yourself and your partner?
If you’re single (or even worse – fresh out of a relationship), however, Valentine’s Day is a very different story. The whole day seems to be spent trying to dodge smiling couples.
But what if you could join in on the fun by ‘playing Cupid’ and helping other people to find happy, fulfilling relationships? If you’re lucky, they might even return the favor!
The Rise of Online Dating
Online dating is becoming more and more popular. You’ll be hard-pressed to find any single millennials who haven’t at least tried out apps like Tinder – let alone heard of them.
Online dating has opened up many doors in the dating world and brought together millions of singles from every corner of the globe. What was once something to be embarrassed about is now giggled about with pride and excitement between friends.
However, despite its popularity, there are still some significant flaws in the system.
First and foremost, apps use specialized algorithms in order to match their users up with one another. However, generic algorithms don’t work very well, and no company has ever opened up its data to reveal the effectiveness of its algorithms.
Then, when users do eventually match up with one another and send messages, only a very small percentage of them are ever replied to. Match.com has revealed that less than 2% of messages sent by men are ever replied to – a phenomenally small number.
On the other side of this issue, women are increasingly finding themselves inundated with requests. More and more women are experiencing sexual harassment on dating apps, and the apps themselves are doing little to prevent this.
As a result, online dating has some of the lowest satisfaction rates of any service – even lower than tech support!
It’s becoming increasingly clear that something needs to change, and improvements need to be made.
What if We Could Decentralize Dating?
The rise in the popularity of blockchain technology is opening up a whole new world of opportunities when it comes to online dating.
One app focusing on blockchain-optimized dating is Luna. This is an incentive-aligned dating platform with a unique messaging system that allows people to filter through messages to find meaningful connections.
It’s also completely ad-free, removing distractions and allowing users to focus on what matters most.
PonderApp is another solution that’s aiming to solve many of these issues. It allows its users to ‘play matchmaker’ by helping other users find love – and it even rewards them for doing so!
Essentially, it takes traditional, informal matchmaking done between friends, relatives, and acquaintances, and scales it for the mass market!
By using human judgment instead of an algorithm to create matches, combined with the investment of social capital that goes into the process, it is expected that match rates will be significantly improved.
Now People In Relationships Can Dip Their Toes Into Online Dating Too!
With all the hype over dating apps, it’s not unusual to feel slightly out of the loop if you’ve never swiped through a dating app before. Then again, if you’re in a relationship, it’s not something you can do without repercussions.
Even if you’re not looking to date right now, or you’re in a happy, committed relationship, you’ll be able to join in on the fun and download a dating app too.
You might even find that matching other people up together might even be more fun than looking for dates for yourself. Now that the pressure’s off, you can enjoy the experience without any of the anxiety that usually comes with it.
If that isn’t good enough, if you’re good at playing Cupid, you can even earn rewards!
PonderApp will reward you with $10 for every successful match you make. And if the couple eventually gets married, you’ll earn $1,000!
Not a bad reward for giving someone a happily ever after, right? If you’re lucky, you might even get an invite to their wedding!
