NexTech AR Solutions (NexTech) (OTCQB: NEXCF) (CSE: NTAR)
(FSE: N29), a leading provider of virtual and augmented reality
(AR) experience technologies and services for eCommerce, education,
conferences and events today announced that it has signed its first
strategic partnership in the Asia Pacific region with; Coex,
Seoul’s largest and Korea’s busiest convention and exhibition
center.
See VIDEO HERE
“I am very excited and proud to announce
the launch of NexTech’s virtual conference platform to
our clients and partners in Korea and
Asian-Pacific market. NexTech AR is one of
the fastest growing AR technology and virtual
experience companies in the world and we are one of the
largest, oldest, and most reputable event companies in Asia.
Through this collaboration, I believe that our platform
will deliver a heightened, more inclusive experience, and
will provide an essential marketing and networking tool to
clients, visitors and exhibiting companies alike, even after
the pandemic,” said Drew Lee, CEO and President of Coex.
Coex is a global leader in Meetings, Incentives, Conferences
& Events (MICE); it hosts over 200 exhibitions and 3,000
meetings & events in-house each year in Korea at the Coex
convention and exhibition center. Coex also organizes numerous
exhibitions throughout Korea and abroad, with international reach
in Vietnam, Indonesia, and China. The company supports all major
industry sectors including; manufacturing, food & beverage,
consumer goods, business services, and automobiles, pulling in
industry giants including LG, Samsung, Google, Amazon, Microsoft,
Nike, Audi, and Hyundai. In addition to its business use, Coex is
also known for organizing and hosting significant entertainment and
cultural events, including the annual C-Festival which sees over
1.5 million visitors each year.
Through this partnership, NexTech and Coex will transform
Korea’s MICE industry to create hybrid events that bridge the
physical with the virtual world, providing a safe, inclusive and
convenient option for those who cannot host in-person events at the
convention and exhibition center. These Coex events will be hosted
through NexTech’s virtual conference platform which combines
best-in-class technologies, ranging from AR for 3D product modeling
and human holograms to enterprise scale streaming services with
customized language packs.
“Together, NexTech and Coex will create events that are
international, innovative and inclusive. Coex is a staple within
Korea’s MICE industry, and NexTech is the perfect partner to help
this industry giant with its commitment to continually evolve its
offerings and incorporate digital innovations. Post COVID hybrid
events will become the new standard and incorporating unique
elements including our easily accessible AR, quality streaming that
goes beyond the standard consumer tools, and options for
translations packages will help these events stand out.” said Yau
Boon Lim, President and Managing Director, Asia Pacific at NexTech
AR.
A report by Allied Market Research notes that the Asia-Pacific
MICE industry generated revenue of $229.0 billion in 2017 and is
expected to grow at a CAGR of 8.6% to reach $441.1 billion by 2025,
providing a significant opportunity for virtual and hybrid
events.
“This partnership with Coex marks the first major step in our
expansion into the Asia-Pacific market and more specifically within
Korea. Korea is home to some of the world’s leading businesses and
technologies, many of whom can benefit from our broad range of
virtual experience technologies. We are excited to partner with
such an established company as Coex and believe this strategic
channel partnership is just the beginning of our rapid growth into
Asia,” said Evan Gappelberg, CEO of NexTech AR.
Coex was established by the Korea International Trade
Association (KITA), the biggest economic organization in Korea, to
develop the economy and international trade with business events
and has become the biggest business event company over the past 30
years or more. It is a strategic channel partner of the Korean and
Asia-Pacific region.
To learn more about NexTech, please click here. To learn more
about leveraging the latest technologies
of AR, VR and IoT in the MICE industry or
to see how NexTech and Coex’s hybrid solutions could support your
event, please visit the Coex website. About
CoexSince opening in March of 1979, Coex
has established itself not only as a leading venue of international
exchanges in exhibition culture and tourism but as the Center of
Asia’s business event industry. Coex is now a pillar of the Asian
MICE market as both Seoul’s greatest exhibition venue and a tourist
attraction with infrastructure to service all business needs. Coex
is comprised of four stories above ground with
36,007㎡ of exhibition space and a floor area
of 460,000㎡. Its 4 main exhibition halls can be
partitioned into 12 separate spaces, including the largest hall
being able to accommodate up to 7,000 people. Its conference
facilities boast 55 dividable meeting rooms equipped with
state-of-the-art equipment and operated by a cutting-edge building
management system. In addition to a venue’s overall infrastructure,
prime location and use of technology, Coex offers optimal services
such as 3 five-star hotel properties directly connected to the
convention center, a mega underground shopping mall, aquarium,
movie theater, department stores, casino, and a city airport
terminal.
To learn more, please follow us on YouTube,
Instagram, LinkedIn, Twitter, and Facebook, or visit our website:
www.coexcenter.com
For further information, please contact:Steven
KimDirectorvirtual@coex.co.kr
About NexTech ARNexTech is one of the leaders
in the rapidly growing Augmented Reality market
estimated to grow from USD $10.7B in 2019 and projected to reach
USD $72.7B by 2024 according to Markets & Markets Research; it
is expected to grow at a CAGR of 46.6% from 2019 to 2024.
The company is pursuing four verticals:
Virtual Conference Platform: An advanced
Augmented Reality and Video Learning Experience Platform for
Events, is a SaaS video platform that integrates Interactive Video,
Artificial Intelligence and Augmented Reality in one secure
platform to allow enterprises the ability to create the world’s
most engaging virtual event management and learning experiences.
Automated closed captions and translations to over 64 languages.
According to Grandview Research the global virtual events market in
2020 is $90B and expected to reach more than $400B by 2027, growing
at a 23% CAGR. With NexTech’s Virtual Conference Platform having
augmented reality, AI, end-to-end encryption and built in language
translation for 64 languages, the company is well positioned to
rapidly take market share as the growth accelerates globally.
ARitize™ For eCommerce: The company launched
its SaaS platform for webAR in eCommerce early in 2019. NexTech has
a ‘full funnel’ end-to-end eCommerce solution for the AR industry
including its Aritize360 app for 3D product capture, 3D/AR ads, its
Aritize white label app it’s ‘Try it On’ technology for online
apparel, 3D and 360-degree product views, and ‘one click buy’.
ARitize™ 3D/AR Advertising Platform: Launched
in Q1 2020 the ad platform will be the industry's first end-to-end
solution whereby the company will leverage its 3D asset creation
into 3D/AR ads. In 2019, according to IDC, global advertising spend
will be about $725 billion.
ARitize™ Hollywood Studios: The studio is in
development producing immersive content using 360 video, and
augmented reality as the primary display platform.
To learn more, please follow us on Twitter,
YouTube, Instagram, LinkedIn, and Facebook, or visit our website:
https://www.nextechar.com.
For further information, please contact:Evan GappelbergChief
Executive Officerinfo@nextechar.com
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responsibility for the adequacy or accuracy of this release.
Certain information contained herein may
constitute “forward-looking information” under Canadian securities
legislation. Generally, forward-looking information can be
identified by the use of forward-looking terminology such as, “will
be”, “looking forward” or variations of such words and phrases or
statements that certain actions, events or results “will” occur.
Forward-looking statements regarding the Company increasing
investors awareness are based on the Company’s estimates and are
subject to known and unknown risks, uncertainties and other factors
that may cause the actual results, levels of activity, performance
or achievements of NexTech to be materially different from those
expressed or implied by such forward-looking statements or
forward-looking information, including capital expenditures and
other costs. There can be no assurance that such statements will
prove to be accurate, as actual results and future events could
differ materially from those anticipated in such statements.
Accordingly, readers should not place undue reliance on
forward-looking statements and forward-looking information. NexTech
will not update any forward-looking statements or forward-looking
information that are incorporated by reference herein, except as
required by applicable securities laws.
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