The Mini-Doc Showcases Midea's
Cold-Climate Heat Pump System and the Transformation of a
Residential Facility in Alaska
LOUISVILLE, Ky., May 21, 2024
/PRNewswire/ -- Midea America, in
collaboration with Warner Bros. Discovery, is proud to present
"Project Homestead," an inspirational mini-documentary showcasing
the transformative renovation of Willow Ranch. Willow Ranch is a
residential facility near Willow,
Alaska operated by Hope Community Resources, the foremost
provider of support services to adults with intellectual and
developmental disabilities, traumatic brain injuries, mental health
challenges and complex medical conditions in Alaska. Project Homestead highlights the
installation of various Midea home appliances and its innovative,
energy-efficient, cold-climate heat pump system, which will provide
a warm haven for a deserving household for years to come.
To watch the mini-documentary, please follow this link.
An Inside Look into Project Homestead
In this
heartwarming film, viewers will witness the transformation of a
house on the Willow Ranch property, home to four residents
supported by Hope Community Resources. The collaborative efforts of
Midea, Warner Bros. Discovery, Hope Community Resources, local
contractors and volunteers provided a life-changing,
all-expense-paid home renovation. Willow,
Alaska, with its extreme climate, serves as the perfect
backdrop for this project, underlining the importance of warm,
energy-efficient living environments. Midea was thrilled to be
involved in this project to showcase its desire to make
energy-efficient heat pump technology more accessible across all
communities.
Hosted by Jeff Thorman, seasoned
general contractor and the face of Home RenoVision DIY, the
film explores how home renovation can positively impact the lives
of people in need.
"I am thoroughly impressed with the exceptional performance of
Midea's cold-climate heat pump system, especially in the
challenging harsh winter conditions of Alaska," expressed Jeff Thorman. "Having been in the home
renovation industry for 25 years, I have a deep appreciation for
innovative technologies that not only provide essential comforts
but do so in an energy-efficient and cost-effective manner. Midea's
system is a testament to what modern engineering can achieve –
delivering reliable heating even in extreme cold, which is a
game-changer for regions like Alaska."
Midea's Heat Pump System
Midea's cold-climate heat
pump system can deliver efficient heating and cooling in all
American climates, even northern regions during harsh winters.
While heat pumps historically have a reputation for underperforming
in temperatures below 40 degrees Fahrenheit, in recent lab testing
sanctioned by the U.S. Department of Energy as part of its Cold
Climate Heat Pump Technology Challenge, Midea's cold-climate heat
pump system achieved 118% of rated capacity heating output at -15
degrees Fahrenheit – debunking the myth that heat pumps only work
in mild climates and proving that heat pumps are the HVAC systems
of the future, everywhere. This also comes at a time of extreme
demand for cost-effective and energy-efficient options, with the
supply and transportation costs of fossil fuel in Alaska continuing to rise.
"Midea is at the forefront of heat pump innovation, designing
contractor and user-friendly systems that are making this modern
technology accessible for all," said David
Rames, Senior Product Manager, Midea America Corp. "Our
commitment to innovation and diverse solutions reflects our
dedication to making a positive impact on everyone who needs high
performing, highly efficient comfort solutions. The efficacy of our
heat pump system in Alaska –
especially for residents in need – is the ultimate proof and
something in which we take immense pride."
Production units of Midea's forthcoming cold-climate heat pump
system are slated to be available in the summer of 2024.
Additional Midea Appliances
Beyond the Midea
cold-climate heat pump system, the renovation also featured the
installation of other Midea home products and technologies intended
to enhance the comfort and well-being of the residents: a
refrigerator, air fryer and oven. Midea's SmartHome application and
technology will also allow Hope Community Resources to control and
monitor operation remotely and provide useful information regarding
usage, condition and energy consumption.
For more information, please visit midea.com/us.
ABOUT MIDEA AMERICA
Midea America Corp. is the U.S. subsidiary of Midea Group Co.,
Ltd., a publicly listed, Fortune 500 company and the world's
leading manufacturer of home appliances. Midea America Corp. is
headquartered in Parsippany, NJ
and has a Research and Development Center in Louisville, Kentucky. With more than 150,000
employees and presence in over 195 countries, Midea's products
touch the lives of millions of families through air treatment,
refrigeration, laundry, small and large kitchen appliances, water
appliances, floor care and lighting.
ABOUT WARNER BROS. DISCOVERY
Warner Bros. Discovery (NASDAQ: WBD) is a leading global
media and entertainment company that creates and distributes the
world's most differentiated and complete portfolio of content and
brands across television, film and streaming. Available in more
than 220 countries and territories and 50 languages, Warner Bros.
Discovery inspires, informs and entertains audiences worldwide
through its iconic brands and products including: Discovery
Channel, Max, discovery+, CNN, DC, Eurosport, HBO, HGTV, Food
Network, OWN, Investigation Discovery, TLC, Magnolia Network, TNT,
TBS, truTV, Travel Channel, MotorTrend, Animal Planet, Science
Channel, Warner Bros. Motion Picture Group, Warner Bros. Television
Group, Warner Bros. Pictures Animation, Warner Bros. Games, New
Line Cinema, Cartoon Network, Adult Swim, Turner Classic Movies,
Discovery en Español, Hogar de HGTV and others. For more
information, please visit www.wbd.com.
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SOURCE Midea