Interpublic Wins Holding Company of the Year at The Drum Awards Festival
19 November 2024 - 3:31AM
Interpublic Group (NYSE: IPG) announced today an exceptional
performance at The Drum Awards Festival 2024 — the global media
publication’s prestigious awards program that recognizes the best
companies and people from across the marketing and communications
industry. Claiming the coveted title of Holding Company of the
Year, alongside FCB, which won Agency Network of the Year,
Interpublic and its companies had an impressive showing, with AREA
23 (an IPG Health Company), FCB, Golin, Initiative, Jack Morton,
McCann Worldgroup, MullenLowe and UM securing a total of three
Grand Prix, three Chair's Awards, one Editor’s Choice Award and
numerous Gold awards.
Wins across the network spanned several categories, including
Advertising, Design, Content and Social Purpose.
Grand Prix-winning campaigns included "The Last Barf Bag" by FCB
Chicago for Dramamine in the Advertising and Content categories,
and “Spreadbeats” by FCB New York for Spotify in the Design
category. FCB also won two Chair’s Awards for “Spreadbeats” by FCB
New York for Spotify and “Lap of Legends” by FCB New York for AB
InBev-Michelob Ultra. AREA 23, an IPG Health Company, took home a
Chair’s Award for "MAGNETIC STORIES" for Siemens Healthineers. FCB
also received the Editor’s Choice Award for “The Last Barf
Bag.”
Additional Gold award-winning campaigns from Interpublic
include:
- "IMPOSSIBLE JOURNEY"
by AREA 23, an IPG Health Company for ASTER
- "In Transit" by AREA
23, an IPG Health Company & Weber Shandwick
- "MAGNETIC STORIES"
by AREA 23, an IPG Health Company for Siemens Healthineers
- "Runner 321" by FCB
Canada for adidas
- "Banned Book Club"
by FCB Chicago for Digital Public Library of America
- "The Last Barf Bag"
by FCB Chicago for Dramamine
- "Lap of Legends" by
FCB New York for AB InBev—Michelob ULTRA
- "The Misheard
Version" by Golin for Specsavers
- "Every Second
Counts: Forcing Eyes and Ears on Usher Syndrome" by Initiative for
Usher Syndrome Society
- "AI Fest: Choose
Your Own Adventure" by Jack Morton Worldwide
- "THE AUTOGRAPH" by
LOLA MullenLowe for Persil
- "Unmentionable
Stains" by MullenLowe for Unilever
- "The Bouillon Bag"
by MullenLowe for Unilever
- "Stains of Glory -
Ala Argentina" by MullenLowe SSP3 for Unilever—Ala Argentina
- "Using Football
Humour to Creatively Highlight a Different Kind of Balls" by UM
Birmingham (in partnership with FP7 McCann) for The Testicular
Cancer Society
“It’s exciting to see so many of our Interpublic brands making
creative work that is being celebrated by the industry,” noted
Susan Credle, Creative Advisor, Interpublic. “Creativity in service
to our clients’ brands is good for business — ours and theirs,” she
continued.
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About InterpublicInterpublic (NYSE: IPG) (www.interpublic.com)
is a values-based, data-fueled, and creatively-driven provider of
marketing solutions. Home to some of the world’s best-known and
most innovative communications specialists, IPG global brands
include Acxiom, Craft, FCB, FutureBrand, Golin, Huge, Initiative,
IPG Health, IPG Mediabrands, Jack Morton, KINESSO, MAGNA, McCann,
Mediahub, Momentum, MRM, MullenLowe Global, Octagon, R/GA, UM,
Weber Shandwick and more. IPG is an S&P 500 company with total
revenue of $10.89 billion in 2023.
# # #
Contact InformationTom Cunningham (Press) (212) 704-1326
Jerry Leshne (Analysts, Investors) (212) 704-1439
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