Interpublic Named Most Awarded Holding Company at ANA Multicultural Excellence Awards
23 November 2024 - 2:45AM
Interpublic Group (NYSE: IPG) was honored with an impressive 18
awards, more than any other holding company, at the ANA
Multicultural Excellence Awards, which showcase work that makes a
difference and celebrates the teams who are leading the charge
in establishing an unwavering, authentic commitment
to effectively include and engage with diverse,
multicultural audiences.
IW Group, the fully integrated communications and experiential
marketing agency with a focus on multicultural and
multi-generational markets, emerged as the most awarded agency,
securing the highest overall wins (eight) and the most Grand
Prize-level awards (three). The agency earned a Grand Prize in the
Asian category for “Sweet Connections AI” for McDonalds and in the
Holiday and Milestones and Marketing to the 50+ Consumer categories
for “Embrace Your Inner Dragon” for AARP. In addition, IW
Group also took home category awards for “The Verse” for Jack
Daniels.
Other Grand Prize winners included FCB Chicago for “Banned Book
Club” for the Digital Public Library of America in the
Cross-Cultural category, Carmichael Lynch for “Beautiful Silence”
for Subaru of America in the People with Disabilities category, and
McCann for “Bring in the Subs” for Mastercard in the Sports
category.
Other Interpublic wins included:
- Jack Morton, DEIB
Excellence Award, “The Cadillac Lounge: Bringing Big Dreams and
Bold Ambition to ABFF,” Cadillac
- Casanova McCann and
McCann Worldgroup, Hispanic, “Found in Translation: The untold
story of children who give a voice to generations,” U.S. Bank
- FCB Canada,
Experiential, Influencer, LBGTQ+, Socially Responsible, “Rainbow
Deposits,” BMO
“This achievement underscores our network’s unwavering
commitment to diversity, equity, and inclusion. At Interpublic, we
believe that authentic engagement with diverse, multicultural
audiences is not just a goal but a responsibility,” said Channing
Martin, Chief Diversity and Social Impact Officer at Interpublic.
“Through RISE[BN1] , our DEI and Social Impact strategy, we
endeavor to elevate and empower communities, and these wins speak
to that fundamental goal,” she continued.
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About InterpublicInterpublic (NYSE: IPG) (www.interpublic.com)
is a values-based, data-fueled, and creatively-driven provider of
marketing solutions. Home to some of the world’s best-known and
most innovative communications specialists, IPG global brands
include Acxiom, Craft, FCB, FutureBrand, Golin, Huge, Initiative,
IPG Health, IPG Mediabrands, Jack Morton, KINESSO, MAGNA, McCann,
Mediahub, Momentum, MRM, MullenLowe Global, Octagon, R/GA, UM,
Weber Shandwick and more. IPG is an S&P 500 company with total
revenue of $10.89 billion in 2023.
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Contact InformationTom Cunningham(Press)(212) 704-1326
Jerry Leshne(Analysts, Investors)(212) 704-1439
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