Auddia Provides Corporate Update as it Executes Two Non-Binding LOI’s With Its Buyside M&A Strategy
21 June 2023 - 9:30PM
via NewMediaWire –
Auddia Inc. (NASDAQ:AUUD)
(NASDAQ:AUUDW) ("Auddia" or the "Company"), developer of a
proprietary AI platform for audio and innovative technologies for
podcasts that is reinventing how consumers engage with audio, today
provided an expanded corporate update following the execution of
two non-binding letters of intent as part of its buy-side M&A
strategy and recent closing on approximately $3.1 million in new
financing.
“Given current market conditions, we are very pleased to have
closed a financing at a premium according to the Nasdaq definition,
while protecting our cap table by not offering warrants of any
kind. The additional cash, along with the progress we have made on
the release of faidr 3.0 and our buyside M&A strategy,
positions us well to meet or exceed the user and revenue targets we
established for 2023,” said Jeff Thramann, Executive Chairman of
Auddia.
Earlier this week the Company announced completion of the faidr
3.0 upgrade on the iOS platform and projected the release of faidr
3.0 on the Android platform in early July. Completion of the faidr
3.0 product is a significant catalyst as it represents the key
milestone required to increase marketing spend in the second half
of the year to begin reporting key user metrics and revenue
growth.
The Company continues to make great progress with respect to its
previously announced buyside M&A strategy. The strategy is
focused on acquiring high margin AM/FM streaming aggregators that
deliver both cash flow to reduce burn and an installed user base of
retained AM/FM streaming listeners on a free tier that can be
offered the opportunity to purchase a subscription to the
commercial-free premium AM/FM listening experience that is the
hallmark of faidr.
Auddia CEO Michael Lawless added, “We have now entered into
non-binding LOIs with our first two acquisition partners and are
well into the due diligence phase. As previously announced, the
initial targets, if successfully closed, would significantly change
the trajectory of the Company going forward. Not only will the
anticipated $3M plus in cash flow from the initial acquisitions
reduce our current burn by over 60%, the acquired user base of
approximately 1 million monthly active users in the U.S. offers a
fertile base of retained AM/FM streaming listeners that can be
offered the faidr upgrade. Because of our uniquely high margins in
the audio streaming space, a conversion rate of 3% off the acquired
U.S. based listeners, if achieved, would eliminate the rest of our
current cash burn rate. For perspective, we announced early
subscription conversion rates on our faidr 2.0 product earlier this
year of 10%. It is important to note that we would reach this
position of sustainability just from (i) the acquired revenue and
cash flow and (ii) achieving a successful subsequent conversion of
the U.S. based acquired users. The high margin revenue generated
from our core strategy of putting marketing dollars behind faidr
3.0 is additive. You can see why we are so excited about the runway
provided by the current financing and the opportunities we are
creating for the second half of the
year.”
The Company will provide updates on the M&A strategy as
definitive purchase agreements are executed. The closing of any
proposed acquisitions will be contingent on securing additional
financing. The Company will also begin to release key user metrics
as well as de novo MAU growth data for both the free and
subscription tiers in Q3 of this year.
Visit faidr.com for more information.
About Auddia Inc.
Auddia, through its proprietary AI platforms for audio, is
reinventing how consumers engage with AM/FM radio, podcasts, music,
and other audio content. Auddia’s flagship audio superapp, called
faidr, brings three industry firsts to the audio-streaming
landscape: subscription-based, ad-free listening on any AM/FM radio
station; podcasts with interactive digital feeds that support
deeper stories and create new revenue streams for podcasters; and a
proprietary chat interface for music. faidr also delivers exclusive
content and playlists, and showcases exciting new artists,
hand-picked by curators and DJs. All differentiated offerings
address large and rapidly growing audiences.
For more information visit: www.auddia.com
Forward-Looking Statements
This press release contains forward-looking statements within
the meaning of the Private Securities Litigation Reform Act of
1995, Section 27A of the Securities Act of 1933 and Section 21E of
the Securities Exchange Act of 1934 about the Company's current
expectations about future results, performance, prospects and
opportunities. Statements that are not historical facts, such as
"anticipates," "believes" and "expects" or similar expressions, are
forward-looking statements. These forward-looking statements are
based on the current plans and expectations of management and are
subject to a number of uncertainties and risks that could
significantly affect the Company's current plans and expectations,
as well as future results of operations and financial condition.
These and other risks and uncertainties are discussed more fully in
our filings with the Securities and Exchange Commission. Readers
are encouraged to review the section titled "Risk Factors" in the
Company's Annual Report on Form 10-K for the year ended December
31, 2022, as well as other disclosures contained in the Annual
Report and subsequent filings made with the Securities and Exchange
Commission. Forward-looking statements contained in this
announcement are made as of this date and the Company undertakes no
obligation to publicly update or revise any forward-looking
statements, whether as a result of new information, future events
or otherwise.
Investor Relations:Kirin Smith, PresidentPCG
Advisory, Inc.ksmith@pcgadvisory.comwww.pcgadvisory.com
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