The gold standard in NAD+ supplementation,
Niagen® is a key ingredient for supporting cellular health
and promoting healthy aging in Longevity.Technology’s new
supplement
ChromaDex Corp. (NASDAQ: CDXC), the global authority on
nicotinamide adenine dinucleotide (NAD+) with a focus on the
science of healthy aging, announces that its flagship patented
nicotinamide riboside (NR) ingredient, Niagen®, is the hero
ingredient in Longevity.Technology’s inaugural supplement called
Longevity.Technology® LONGEVITY. Designed to support a healthier,
longer life, the supplement includes Niagen, the gold standard
ingredient for enhancing NAD+ levels and optimizing cellular
health.
Longevity.Technology, a leading media and research organization
in the longevity field, launched its consumer division to deliver
rigorously validated supplements that address the biological
aspects of aging. Longevity.Technology LONGEVITY is the first
supplement from this division and integrates a science-backed
ingredient stack designed to support mitochondrial health and
encourage cellular resilience. With its origins in reference
standards, ChromaDex has grown to the forefront of the NAD+ field,
making the company an ideal partner for Longevity.Technology.
“Niagen NR is by far the most efficient, safe, and legal
precursor among all NAD+ boosters,” said Rob Fried, CEO of
ChromaDex and founder of Tru Niagen®. “By choosing Niagen as
a hero ingredient in this first supplement, Longevity.Technology is
helping to make science-based solutions for healthy aging
accessible to a broader audience. We are thrilled to support their
mission with our commitment to quality and clinical evidence.”
Backed by the highest scientific and quality standards, Niagen
is the most efficient, high-quality NAD+ precursor available.
Niagen has over 30 peer-reviewed human clinical studies
demonstrating the benefits of elevating NAD+ in key health areas
such as cellular, brain, heart, and muscle health. ChromaDex’s
robust intellectual property (IP) portfolio of 90+ owned and
licensed patents protects Niagen and other NAD+ precursors. Niagen
is a food-grade ingredient available through business partnerships,
such as with Longevity.Technology, and the active ingredient in
ChromaDex’s consumer supplement brand, Tru Niagen, the number one
healthy-aging NAD+ supplement in the United States*.
“After years of reviewing the science behind longevity, we saw
the need for products that are grounded in human evidence,” said
Dev Heaton, head of Longevity.Technology’s Consumer Division. “Our
partnership with ChromaDex ensures that Longevity.Technology
LONGEVITY is formulated with the highest standards of scientific
validation, giving our customers the confidence that they’re using
a supplement proven to support their healthspan.”
Longevity.Technology’s LONGEVITY supplement will be manufactured
by ProTab Laboratories, a USA-based partner that adheres to the
highest manufacturing standards, including cGMP compliance,
ensuring product quality and customer consistency.
For more information on Niagen visit www.chromadex.com and to
learn more about Longevity.Technology’s LONGEVITY supplement,
please visit www.longevity.technology.com/store.
*Based on the top-selling dietary supplement brands by revenue
per the largest U.S. e-commerce marketplace (as of
3/1/2023-2/29/2024).
Forward Looking Statements:
This release contains forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933, as amended,
and Section 21E of the Securities and Exchange Act of 1934, as
amended, including statements related to business partners.
Statements that are not a description of historical facts
constitute forward-looking statements and may often, but not
always, be identified by the use of such words as "expects,"
"anticipates," "intends," "estimates," "plans," "potential,"
"possible," "probable," "believes," "seeks," "may," "will,"
"should," "could" or the negative of such terms or other similar
expressions. Risks that contribute to the uncertain nature of these
forward-looking statements include the impact of the COVID-19
pandemic on our business and the global economy; our history of
operating losses and need to obtain additional financing; the
growth and profitability of our product sales; our ability to
maintain sales, marketing and distribution capabilities; changing
consumer perceptions of our products; our reliance on a single or
limited number of third-party suppliers; and the risks and
uncertainties associated with our business and financial condition.
More detailed information about ChromaDex and the risk factors that
may affect the realization of forward-looking statements is set
forth in ChromaDex's Annual Report on Form 10-K for the fiscal year
ended December 31, 2023, ChromaDex's Quarterly Reports on Form 10-Q
and other filings submitted by ChromaDex to the SEC, copies of
which may be obtained from the SEC's website at www.sec.gov.
Readers are cautioned not to place undue reliance on these
forward-looking statements, which speak only as of the date hereof,
and actual results may differ materially from those suggested by
these forward-looking statements. All forward-looking statements
are qualified in their entirety by this cautionary statement and
ChromaDex undertakes no obligation to revise or update this release
to reflect events or circumstances after the date hereof.
About ChromaDex:
ChromaDex Corp. (NASDAQ:CDXC) is the global authority on
nicotinamide adenine dinucleotide (NAD+), with a focus on the
science of healthy aging. The ChromaDex team, composed of
world-renowned scientists, works with independent investigators
from esteemed universities and research institutions around the
globe to uncover the full potential of NAD+. A vital coenzyme found
in every cell of the human body, NAD+ declines with age and
exposure to other everyday stressors. NAD+ depletion is a
contributor to age-related changes in health and vitality.
Setting the benchmark as the gold standard in scientific rigor,
safety, quality, and transparency, ChromaDex is the innovator
behind its clinically proven flagship ingredient, Niagen (patented
nicotinamide riboside, or NR), the most efficient and
superior-quality NAD+ booster available.
Niagen® is the active ingredient in ChromaDex’s consumer
products, sold as the brand Tru Niagen®, the number one
healthy-aging NAD+ supplement in the United States†. Clinically
proven to increase NAD+ levels, Tru Niagen is helping people around
the world transform the way they age (available at
www.truniagen.com). ChromaDex supplies pharmaceutical-grade Niagen®
to U.S. FDA-registered 503B outsourcing facilities, which compound
and distribute intravenous and injectable Niagen® for clinics.
These pharmaceutical-grade Niagen® products, known as Niagen IV and
Niagen injections, are available exclusively at clinics with a
prescription (www.niagenplus.com).
ChromaDex’s robust patent portfolio protects NR and other NAD+
precursors. ChromaDex maintains a website at www.chromadex.com,
where copies of press releases, news, and financial information are
regularly published.
†Based on the top-selling dietary supplement brands by revenue
per the largest U.S. e-commerce marketplace (as of
3/1/2023-2/29/2024).
About Longevity.Technology:
Founded in 2019, Longevity.Technology began as a media platform
covering science, business and investment activity in the emerging
field of longevity. After rapidly becoming one of the sector's
leading news services, the company was able to leverage its domain
authority to expand its reach into market research, education and
ecommerce. www.longevity.technology
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version on businesswire.com: https://www.businesswire.com/news/home/20241114485647/en/
ChromaDex Media Contact: Kendall Knysch, Senior Director
of Media Relations & Partnerships 310-388-6706 ext. 689
kendall.knysch@chromadex.com
ChromaDex Investor Relations Contact: Ben Shamsian Lytham
Partners 646-829-9701 shamsian@lythampartners.com
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