-- Airline to migrate to Sabre's passenger service system in
2016
BERLIN and SOUTHLAKE, Texas, May
7, 2014 /PRNewswire/ -- One of Europe's largest carriers, airberlin group,
has selected global technology provider Sabre Corporation (NASDAQ:
SABR) to provide a full suite of technology software to support the
carrier's global business. The long-term agreement will see the
airline move to an integrated platform for a broad range of
critical airline operations including SabreSonic® Customer Sales
& Service (CSS) passenger reservations system, inventory,
check-in, eCommerce, data insights and network management.
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Using Sabre's robust and flexible software, airberlin will be
able to further optimize daily operations, drive incremental
revenues and provide guests with a more personal travel experience
through targeted flight offers and tailored services.
Ensuring a seamless transition to Sabre will be a major focus
for the airline, and it is wholly committed to providing continued
functionality to its business partners, including travel agencies,
tour operators, price comparison websites and global distribution
providers.
Wolfgang Prock-Schauer, Chief
Executive Officer, airberlin said: "With Sabre, we get an
integrated solution from a single provider which will enable us to
achieve our commercial goals and become more efficient in many
areas. The Sabre software will also help us deal with requests from
our flight guests on a more individual level, enabling us to offer
them an even more personal travel experience."
"The move to Sabre supports airberlin's strategy to work with
its airline partners, in particular Etihad Airways, to drive
business efficiencies and offer an even better, more consistent
experience for guests. We will continue to be a strong and reliable
partner to our associates like travel agencies, tour operators and
corporates in Germany,
Austria, Switzerland and globally," Prock-Schauer
continued.
Tom Klein, Chief Executive
Officer, Sabre said: "airberlin is embarking on an exciting journey
to create world-class efficiencies in line with its customer-first
approach, and we are proud to be selected as the technology partner
that will help enable this. Europe
is a key growth region for Sabre, and airberlin joins a growing
number of European carriers who have selected Sabre. We will work
closely with airberlin in the coming years to support their
business and unlock innovation opportunities, leveraging the latest
data, mobile and personalisation trends."
Sabre's technology is favored by 225 airlines worldwide
including most of the world's largest carriers. Its flexible and
scalable software allows airlines to operate how they want to, and
adapt their business to changing needs and requirements. It
optimizes day-to-day airline operations and ultimately helps
airlines solve their biggest challenges – to increase revenues,
reduce costs and deliver better travel experiences.
The migration to Sabre's passenger reservations system begins
this summer, continuing into 2016. Beginning July this year,
airberlin will start using Sabre's network management tools.
About Sabre
Sabre® is a leading technology provider to the global travel
and tourism industry. Sabre's software, data, mobile and
distribution solutions are used by hundreds of airlines and
thousands of hotel properties to manage critical operations, such
as passenger and guest reservations, revenue management, and
flight, network and crew management. Sabre also operates a leading
global travel marketplace, processing over $100 billion of estimated travel spend in 2013 by
connecting travel suppliers to their most valued customers, the
business traveler. Headquartered in Southlake, Texas, USA, Sabre operates in
approximately 60 countries around the world.
About airberlin
airberlin is one of the leading airlines in Europe and flies to 147 destinations
worldwide. The second largest airline in Germany carried more than 31.5 million
passengers in 2013. airberlin offers a global route network through
its strategic partnership with Etihad Airways, which has a 29.21%
share in airberlin, and through membership of the oneworld®
airline alliance. The airline with the award-winning service
operates codeshare flights worldwide with 16 airlines. The fleet
has an average age of five years and is among the most modern and
eco-efficient in Europe.
Press contacts:
Pam Wong
Sabre Corporate Communications
phone: +447-968-902-626
email: sabrenews@sabre.com
www.sabre.com
www.twitter.com/Sabre_Corp
Alexandra Bakir
airberlin Senior Manager / Teamleader International Media Relations
& Operations
phone: +49-30-3434-1500
fax: +49-30-3434-1509
email: alexandra.bakir@airberlin.com
www.airberlin.com
www.facebook.com/airberlin
Cautionary Note Regarding Forward-Looking Statements
Any statements in this release regarding Sabre that are not
historical or current facts are forward-looking statements. Such
forward-looking statements convey Sabre's current expectations or
forecasts of future events. Forward-looking statements regarding
Sabre involve known and unknown risks, uncertainties and other
factors that may cause Sabre's actual results, performance or
achievements to be materially different from any future results,
performances or achievements expressed or implied by the
forward-looking statements. Certain of these risks and
uncertainties are described in the "Risk Factors" and "Cautionary
Note Regarding Forward-Looking Statements" sections of Sabre's
registration statement on Form S-1. Unless required by law, Sabre
undertakes no obligation to publicly update or revise any
forward-looking statements to reflect circumstances or events after
the date of this press release.