Skylanders® is Heading to San Diego Comic-Con!
12 July 2014 - 4:00AM
Business Wire
Fans Attending San Diego Comic-Con Invited
to Participate in Costume Contest at Official Skylanders
Panel, with More Than $5,000 in Prizes
Activision Publishing, Inc.:
WHAT:
Skylanders, the video game that
pioneered the Toys-to-Life™ genre, will descend upon San Diego
Comic-Con for the first time in the franchise’s history starting on
July 24. Fans will be among the first in the world to get hands-on
experience with Skylanders Trap Team™, the newest
installment to the Skylanders franchise. To celebrate, Activision
Publishing, Inc. will award more than $5,000 in prizes to the best
Skylanders costumes of the show. Fans now have a chance to bring
their creativity to life by dressing up as one of their favorites,
such as Spyro, Stealth Elf, Eruptor, Kaos or any of the characters
from the Skylanders universe.
The costume contest will take place at the
San Diego Comic-Con panel, “Skylanders: The Creative Process of
Bringing Toys to Life,” where members of the Skylanders team will
offer insights into the development process of one of the world’s
most beloved and successful Toys-to-Life video game franchises.
Panel speakers include comic book writer Ron Marz (Green Lantern,
DC vs. Marvel), famed voice of Kaos Richard Horvitz (Invader Zim,
Billy and Mandy), Activision’s Senior Vice President of Consumer
Marketing, John Coyne, and Toys for Bob’s Director of Toy and
Character Development, I-Wei Huang.
Prizing for the costume contest is as
follows:
- Grand Prize: $4,000
- Runner Up: $1,000
- 2nd Runner Up:
Collection of rare Skylanders toys
WHEN:
Thursday, July 24, 2014
Media Call Time: 5:45 p.m.
Event Begins: 6:00 p.m.
WHERE:
San Diego Convention Center, Room 7AB 111 W. Harbor Dr. San Diego,
CA 92101
MEDIA OPPORTUNITIES:
- Footage/Photos of the “Skylanders: The
Creative Process of Bringing Toys to Life” panel
- Costumed fans lining up to show off
their cosplay creations
- Interviews with excited costumed fans
winning prizes
To request an interview, please contact:PMK●BNCMichele
Wyman, 310-854-3264michele.wyman@pmkbnc.comorActivision
PublishingBianca Blair, 310-496-5290bianca.blair@activision.com
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