Jack in the Box® Issues Declaration of Delicious, Commits to Giving Away One Million Burgers
09 February 2016 - 1:32AM
Business Wire
Jack announces ingredient changes to 29 menu
items and unveils all-new Double Jack™ burger
Standing up for life, liberty and the pursuit of the most
delicious burgers, Jack in the Box® has issued its Declaration of
Delicious, announcing a steadfast commitment to giving guests what
they want and deserve – tastier burgers made with quality,
craveable ingredients. With as much enthusiasm as George Washington
crossing the Delaware River, Jack in the Box is making some
seriously delicious upgrades to 29 menu items, including burgers,
chicken sandwiches and certain breakfast items.
This Smart News Release features multimedia.
View the full release here:
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Ushering in this era of delicious is the NEW Double Jack™
burger. More than a double cheeseburger, this is Jack’s testament
to making every burger better. The Double Jack burger showcases all
of Jack in the Box’s burger upgrades in one delicious bite,
including: a new buttery bakery bun, two juicy 100% beef patties,
two slices of American cheese, crisp hand-leafed lettuce, freshly
sliced tomatoes, real mayonnaise, ketchup, mustard, pickles and
onions.
But Jack in the Box doesn’t just want you take their word for
it. Guests are invited to taste and believe for themselves! As seen
in its commercial spot, “Crossing the Delaware,” during the Big
Game, Jack in the Box is so confident about these mouthwatering
burger changes that they are willing to give away ONE MILLION
burgers!
“We conducted several rounds of research over the last year to
discover what guests love most about their burgers,” said Iwona
Alter, Jack in the Box Vice President of Product Marketing &
Innovation. “With this input, we believe we have found the winning
combination of ingredients, as guests overwhelmingly prefer the
taste of our new burgers.”
To receive their free burger, guests must visit jackinthebox.com
to sign up and get a coupon redeemable for a free Double Jack OR
Jumbo Jack® burger. Once registered, guests will receive their
coupon via text or email. Guests simply show the coupon on a mobile
device or bring in a printed version to any participating Jack in
the Box restaurant to receive the free burger. Guests have a week
to redeem their burger, or until one million burgers have been
claimed. No purchase necessary. Limit one per customer.
Take a bite out of the new Double Jack burger and make your
Declaration by joining the conversation with
#DeclarationOfDelicious.
For more information on the Declaration of Delicious and the
Double Jack burger, visit jackinthebox.com, and connect with Jack
on Facebook, Twitter, Instagram, YouTube and Vine.
About Jack in the Box Inc.
Jack in the Box Inc. (NASDAQ: JACK), based in San Diego, is a
restaurant company that operates and franchises Jack in the Box®
restaurants, one of the nation’s largest hamburger chains, with
more than 2,200 restaurants in 21 states and
Guam. Additionally, through a wholly owned subsidiary, the
company operates and franchises Qdoba®, a leader in fast-casual
dining, with more than 600 restaurants in 47 states, the District
of Columbia and Canada. For more information on Jack in the Box and
Qdoba, including franchising opportunities, visit
www.jackinthebox.com or www.qdoba.com.
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version on businesswire.com: http://www.businesswire.com/news/home/20160208005199/en/
For Jack in the Box Inc.Marcus Dockter,
213.234.1746mdockter@mww.com
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