Transition from Kahzam to Madison Ave. Media More Than Just A Name Change
23 June 2010 - 9:57PM
Business Wire
Madison Ave. Media, Inc. (OTCBB:KHZM), formerly Kahzam, Inc.,
was restructured today to reflect a broader mission as an advanced
digital media company which offers a differentiated, competitive
array of marketing technologies and services to clients in multiple
industries.
Chairman Stephen Molinari stressed that “our technology and
services create advanced, highly productive marketing,
communications and advertising solutions. Our services address the
complete digital media value chain, combining the best practices of
comprehensive media solutions, accelerated with the power of
technology.”
The company has broadened its role, adding recent acquisitions
ProMark Data and Media Group – its e-mail and data management unit
– and TeCoup, Inc, - its mobile texting unit to its association and
affinity web portal and search engine components.
“Proprietary software delivers highly measurable results to our
clients,” Molinari said, “in the exact framework our clients
operate. Specifically – we create brand, product and positioning
campaigns, from design and delivery through all media channels –
both traditional and digital.”
This delivery spans channels from print and TV to a Massive
Multiplayer Online Role Playing Game, as well as mobile – and all
forms in between. What makes Madison Ave. Media different is our
bedrock foundation – proprietary software that delivers enterprise
business intelligence, harvested from unstructured data, across the
digital landscape. What makes our company different is the
audiences we deliver to our clients.
Madison Ave. Media reaches over 150M consumers, harvesting data,
and transforming it into RELEVANT and ACTIONABLE intelligence. That
data becomes the secret weapon that spans the company’s total
integrated solution offering. It fuels predictive modeling that is
designed to give clients a sustainable competitive advantage –
agility – as the global audience changes its perception.
In the United States, businesses budget over $320B/year for
marketing and communications, most spent on traditional media. Yet,
the audience has shifted to a personalized, web and mobile
consumption model. Madison Ave. Media delivers the power and
technology to rapidly move this spending to a personalized and
measurable multi-channel digital delivery system. Search engine
optimization is becoming a commodity.
For more information about Madison Ave. Media, Inc., or to
arrange an interview with Chairman Stephen Molinari, please contact
Ned Barnett at 702-696-1200 or ned@groupmolinari.com.
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