DENVER, March 20, 2019 /PRNewswire/ -- Classic film
presentations that give audiences the rare opportunity to see
cinematic favorites commercial-free on the big screen have
generated $5.53 million since the
beginning of the year, Fathom Events, the world's largest event
cinema company, announced today.
The results were led by the 80th anniversary of "Gone with the
Wind," which grossed $2.23 million in
just six nationwide screenings across four dates, setting a record
as the highest-grossing classic film for Fathom Events and the
event cinema industry. The previous record was set in January by
Fathom and another Warner Bros. milestone from 1939, "The Wizard of
Oz."
Fathom Events' slate of classic films has helped drive a record
start to the year for the event cinema company as a whole, despite
an overall softness at the domestic box office. Also adding to the
classic film totals for Fathom were re-releases of "My Fair Lady" and "Dirty Dancing" in
February.
"Just a few months into 2019, our classic film vertical has far
exceeded our expectations and driven phenomenal results, proving
that audiences really love experiencing these magical movies on the
big screen," said Tom Lucas, Fathom
Events VP of Studio Relations. "This category is an integral and
exciting part of our strategy for long-term growth."
Both "The Wizard of Oz" and "My Fair
Lady" were presented as part of Fathom Events' yearlong TCM
Big Screen Classics series, in partnership with Turner Classic
Movies. The series continues with "To Kill a Mockingbird" in March;
the monumental epic "Ben-Hur" in April; as well as two separate
presentations in May: influential Western "True Grit" and 1989's
"Steel Magnolias."
Additionally, in March and April, Fathom Events and Sony
Pictures are teaming up to present "The Karate Kid" for the film's
35th anniversary.
For artwork/photos related to Fathom Events and its classic film
presentations, please visit the Fathom Events press site.
About Fathom Events
Fathom Events is the leading event cinema distributor with theater
locations in all top 100 DMAs® (Designated Market Areas) and ranks
as one of the largest overall theater content
distributors. Owned by AMC Entertainment Inc. (NYSE: AMC);
Cinemark Holdings, Inc. (NYSE: CNK); and Regal, a subsidiary of the
Cineworld Group (LSE: CINE.L), Fathom Events offers a variety of
unique entertainment events in movie theaters such as live
performances of the Metropolitan Opera, top Broadway stage
productions, major sporting events, epic concerts, the yearlong TCM
Big Screen Classics series, inspirational events and popular anime
franchises. Fathom Events takes audiences behind the scenes for
unique extras including audience Q&As, backstage footage and
interviews with cast and crew, creating the ultimate VIP
experience. Fathom Events' live Digital Broadcast Network ("DBN")
is the largest cinema broadcast network in North America, bringing live and pre-recorded
events to 975 locations and 1,578 screens in 181 DMAs. The company
also provides corporations a compelling national footprint for
hosting employee meetings, customer rewards events and new product
launches. For more information, visit
www.FathomEvents.com.
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SOURCE Fathom Events