LONDON, Aug. 30, 2016 /PRNewswire/ -- Summary
After recording strong growth in 2014 thanks to the FIFA World
Cup, Brazil's inbound tourism
returned to normal levels. The outbreak of the Zika virus in the
country had an adverse impact on international arrivals and, on the
whole, total inbound trips fell by -1.6% in 2015. International
departures also declined in 2015 due to a weak real, which made
outbound trips costlier. Along with weak economic growth, this
facilitated the growth of domestic tourism, which expanded by 6% in
2015. Over the forecast period (2016-2020), domestic trips are
expected to grow at an average annual rate of 7.3% to reach 340.7
million by 2020. Inbound trips are projected to increase from 6.3
million in 2015 to 8.4 million by 2020. Outbound trips are forecast
to expand at a CAGR of 2.1%, rising from 8.5 million in 2015 to 9.4
million by 2020.
Key Findings
- In December 2015, the
Brazilian Government announced a visa waiver for tourists from
Australia, Canada, the US, and Japan to attract more visitors to the
Olympics. The waiver will be valid between
June 1 and September 18, 2016. The move is expected to
increase visitors from these nationalities to Brazil by 20%; tourists will be able stay in
Brazil for up to 90 days
- The decreased economic activity resulted in fewer business
travelers to Rio de Janeiro city
and the Zika virus has only made the situation worse. In readiness
for the Olympic
- Games, there was an increase in room supply in the
Rio de Janeiro state; more than
4,000 rooms opened in 2015. However, increasing supply and
decreasing travelers means the occupancy rate decreased from 72% in
2014 to 62% in 2015. The Olympic games (to be held in August 2016) is expected to attract more tourists
to the city, and occupancy rates and ADR are likely to increase in
2016
Synopsis
Canadean's report - Travel and Tourism in Brazil to 2020 - provides detailed information
on the country's tourism sector, analyzing market data and
providing insights. This report provides a better understanding of
tourism flows, expenditure, and the airline, hotel, car rental, and
travel intermediaries industries.
What else does this report offer?
- Historic and forecast tourist volumes covering the entire
Brazilian Travel and Tourism sector
- Detailed analysis of tourist spending patterns for various
categories, such as accommodation, sightseeing entertainment,
foodservice, transportation, retail, travel intermediaries, and
others
- Analysis of trips by purpose and mode of transport, and
expenditure across various categories including domestic, inbound,
and outbound tourism, with analysis using similar metrics
- Analysis of the airline, hotel, car rental, and travel
intermediaries industries by customer type - leisure and business
travelers
Reasons To Buy
- Make strategic business decisions using historic and forecast
market data related to Brazil's
Travel and Tourism sector
- Understand the demand-side dynamics within the industry to
identify key market trends and growth opportunities
- Direct promotional efforts on the most promising markets by
identifying the key source and destination countries
Download the full report:
https://www.reportbuyer.com/product/4090403/
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