EVINE Live and Vanessa Williams Celebrate Successful Debut of V. by Vanessa Williams
21 March 2016 - 11:00PM
EVINE Live (NASDAQ:EVLV), a digital commerce company (evine.com),
today announced that the launch of V. by Vanessa Williams in a
3-hour premier on March 18 and 19 was highly successful and
resulted in selling out of multiple items in the collection and
exceeding sales goals by 10%.
A photo accompanying this announcement is available at
http://www.globenewswire.com/NewsRoom/AttachmentNg/9cd2c29f-7b15-4856-bd47-090d3113e3e7
“Vanessa was absolutely amazing to work with throughout the
entire process from initial meeting to launch,” said David Miller,
Vice President of Fashion at EVINE Live. “She was IN the
details, even bringing a collection of shoes for her specifically
chosen models. She was a pro, walking the catwalk with her
models and even changing her outfits in the middle of the show as
product sold out.”
The collection was featured during the network’s Spring
Unleashed: Fashion Day event where Vanessa shared her “Urban
Camouflage” design philosophy, clothes that conceal pesky
imperfections and make every body type look its best.
“Vanessa Williams is a great addition to the EVINE Live family
where we have welcomed other amazing brands and personalities over
the last few years, including Paula Deen, Nancy O’Dell, Beekman
1802 and Michelle Williams,” said Bob Rosenblatt Chairman and
interim CEO of EVINE Live. “She clearly understands our
multichannel platform and was able to harness her message to women
everywhere and they responded in droves.”
"I'm thrilled that my new clothing line exclusively for EVINE
Live was so successful in its debut,” said Vanessa Williams. “I'm
elated that so many customers are excited to be draped in my spring
fashion. A warm thanks to everyone that made the huge success
possible.”
Vanessa Williams will return to EVINE Live on May 1st to present
new styles in her V. by Vanessa Williams collection.
For more information Vanessa Williams’ fashion line visit
www.evine.com/vanessawilliams. For more information on EVINE Live
visit www.evine.com.
About EVINE Live Inc. EVINE Live Inc.
(NASDAQ:EVLV) is a digital commerce company that offers a
compelling mix of proprietary and name brands directly to consumers
in an engaging and informative shopping experience via television,
online and on mobile. EVINE Live reaches 88 million cable and
satellite television homes 24 hours a day with entertaining content
that engages its community of customers in a comprehensive digital
shopping experience.
About Vanessa WilliamsVanessa Williams is one
of the most respected and multi-faceted performers in the
entertainment industry today.
Having sold over 7 million records worldwide, Vanessa has
scored numerous #1 and Top 10 hits on various Billboard Album and
Singles charts: Pop, Dance, R&B, Adult Contemporary, Holiday,
Latin, Gospel and Jazz.
Her critically acclaimed work in film, television, recordings
and the Broadway stage has been recognized by every major industry
award affiliation including 4 Emmy nominations, 17 Grammy
nominations (of which 11 were for her individually), a Tony
nomination, 3 SAG award nominations, 7 NAACP Image Awards, 3
Satellite Awards and ultimately a Golden Globe, Grammy and an Oscar
for Best Original Song for her platinum
single "Colors of the Wind," from the Disney
film Pocahontas. She also achieved a career pinnacle with
a star on the Hollywood Walk of Fame in 2007.
Her autobiography, “You Have No Idea,” co-written with her
mother Helen Williams, was a New York Times Best Seller in 2012.
Vanessa returned to Broadway in the spring of 2014 for a special
limited engagement in the musical “After Midnight.” She also
co-starred with Cicely Tyson and Cuba Gooding, Jr in “Trip To
Bountiful,” which was the #1 play of the 2013 Broadway season.
Vanessa is the mother of four - Melanie, Jillian, Devin and
Sasha. Her charitable endeavors are many and varied,
embracing and supporting such organizations as Special Olympics and
several others.
The photo is also available at Newscom, www.newscom.com, and via
AP PhotoExpress.
Contacts
Media:
Dawn Zaremba
EVINE Live Inc.
press@evine.com
(952) 943-6043
Investors:
Jason Iannazzo
EVINE Live Inc.
jiannazzo@evine.com
(952) 943-6126
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