Dealertrack’s Digital Retailing Expert Takes the Stage at This Week’s Digital Dealer Conference
07 May 2014 - 3:00AM
Business Wire
Dealertrack’s Ali Mendiola Shows How to Stop
Generating Just Website Leads and Start Generating Deals in a
Workshop on Wednesday, May 7th, in Atlantic City
At the 16th Digital Dealer Conference & Exposition this week
in Atlantic City, New Jersey, Ali Mendiola of Dealertrack
Technologies (Nasdaq: TRAK) will host a workshop on how top
automotive dealers are generating and closing premium finance-ready
and trade-in deals from their websites.
On Wednesday, May 7, at 8:30 a.m. ET, Mendiola’s workshop,
titled “Stop Generating Website Leads. Start Generating Deals.”,
will be covering:
- The latest automotive consumer shopping
trends and how dealers can quickly adapt.
- How to drive serious online shoppers to
the showroom faster with a proven strategy for generating
finance-ready and trade-in deals from a dealership’s website.
- How to control the information shared
on a dealership’s website while engaging buyers with a world class
and flexible shopping experience.
- How to save valuable time by
pre-selling shoppers online and closing them in the showroom.
“Increasingly, dealers are using digital retailing strategies
and tools to unify their online and in-store shopping experience
and generate more sales,” said Mendiola, manager of Digital
Retailing Business Development for Dealertrack. “Using the right
combination of digital retailing tools, leading dealers are
transforming the online to in-store hand-off to capture and close
more finance-ready and trade-in deals than ever before for their
dealerships.”
In addition to the workshop, Dealertrack will be demonstrating
its comprehensive set of automotive retail solutions for dealers,
lenders and OEMs, including its digital retailing and Dealer.com
offerings, throughout the Digital Dealer Conference at Booth
#513.
For additional information about the 16th Digital Dealer
Conference & Exposition and Ali Mendiola’s workshop, visit
www.digitaldealerconference.com.
About Dealertrack Technologies
(www.dealertrack.com)
Dealertrack Technologies’ intuitive and high-value web-based
software solutions and services enhance efficiency and
profitability for all major segments of the automotive retail
industry, including dealers, lenders, OEMs, third-party retailers,
agents and aftermarket providers. In addition to the industry’s
largest online credit application network, connecting more than
20,000 dealers with more than 1,400 lenders, Dealertrack
Technologies delivers the industry’s most comprehensive solution
set for automotive retailers, including Dealer Management System
(DMS), Inventory, Sales and F&I, Digital Marketing and
Registration and Titling solutions.
Safe Harbor for Forward-Looking and
Cautionary Statements
Statements in this press release regarding the benefits of
Dealertrack's solutions, any conclusions or statements based
thereon and all other statements in this release other than the
recitation of historical facts are forward-looking statements (as
defined in the Private Securities Litigation Reform Act of 1995).
These statements involve a number of risks, uncertainties and other
factors that could cause actual results, performance or
achievements of Dealertrack Technologies to be materially different
from any future results, performance or achievements expressed or
implied by these forward-looking statements.
Factors that might cause such a difference include the
performance and acceptance of the Dealertrack solutions, the
performance of Dealertrack's third-party partners, and other risks
listed in our reports filed with the Securities and Exchange
Commission (SEC), including our Annual Report on Form 10-K for the
year ending December 31, 2013 and our Quarterly Reports on Form
10-Q. These filings can be found on Dealertrack Technologies'
website at www.dealertrack.com and the SEC's website www.sec.gov.
Forward-looking statements included herein speak only as of the
date hereof and Dealertrack Technologies disclaims any obligation
to revise or update such statements to reflect events or
circumstances after the date hereof or to reflect the occurrence of
unanticipated events or circumstances.
TRAK-G ###
Dealertrack Technologies, Inc.Ken Engberg,
516-734-3692kenneth.engberg@dealertrack.comorMichael DeMeo,
516-734-3691michael.demeo@dealertrack.com
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