NEW YORK, July 28, 2021 /PRNewswire/ -- Despite a
recent spike of COVID-19 diagnoses, particularly in areas with low
vaccination rates, business leaders are cautiously moving to
implement return to workplace plans for employees who worked
remotely throughout the pandemic. To help companies navigate
emerging complexities around this next phase of the pandemic, Weber
Shandwick and United Minds has published a playbook with best
practices and resources for organizations of any size. Plan
Vx – A Playbook for the Business Response to COVID-19
Vaccinations, Edition II: Return to Office addresses the
continuing efforts to protect employees through COVID-19
vaccinations and shares key considerations for employers in
supporting a safe and effective return to the workplace. It follows
the March 2021 edition focused on the
important role the private sector can play in advocating for
vaccinations.
"As companies begin to bring employees back to the office amidst
the rise of a new variant, they will encounter varying levels of
comfort, attitudes and understanding around new policies and
procedures – and in many cases a company culture in the midst of
significant transformation," said Kate
Bullinger, CEO, United Minds. "While returning to in-person
work can inspire excitement and hope, it can also be a source of
anxiety and confusion for staff and customers as the status of the
pandemic continues to evolve, and as they adjust to a new 'normal'
– making consistency and transparency around planned changes ever
more important."
The Plan Vx Edition II playbook includes a
synthesis of ongoing vaccine efforts and drivers of vaccine
hesitancy, guidance for reducing anxiety around returning to
in-person work, examples of work models companies are testing as
they return, and considerations for evolving the employee
experience to meet new employee expectations.
"Even as Americans broadly return to normalcy, virus variants
and low vaccination rates in some parts of the U.S. present
continued challenges for businesses to consider as they shift back
to the workplace," said Pam Jenkins,
president, Global Public Affairs and head of practice and sector
integration for North America,
Weber Shandwick. "Transparent, timely communications – informed by
the latest public health guidance – will be paramount in getting
employees back to offices safely and successfully."
For more information and to download the playbook, visit:
https://www.webershandwick.com/vaccines/
About Weber Shandwick
Weber Shandwick is a leading
global communications network that delivers
next-generation solutions to brands, businesses and
organizations in major markets around the world. Led by world-class
strategic and creative thinkers and activators, we have won some of
the most prestigious awards in the industry. Weber Shandwick was
named to Ad Age's Agency A-List in 2020
and Best Places to Work in 2019. Weber Shandwick was also
honored as PRovoke's Global Agency of the Decade in
2020 and PRWeek's Global Agency of the Year in
2015, 2016, 2017 and 2018. The firm earned 25 Lions at the 2019
Cannes Lions International Festival of Creativity. Data-led, with
earned ideas at the core, the agency deploys leading and emerging
technologies to inform strategy, develop critical insights and
heighten impact across sectors and specialty areas, including brand
and B2B marketing, healthcare marketing, change management,
employee engagement, corporate reputation, crisis management, data
and analytics, technology, public affairs, social impact and
financial communications. Weber Shandwick is part of the
Interpublic Group (NYSE: IPG). For more information,
visit http://www.webershandwick.com
About United Minds
United Minds is a management consultancy that specializes in
transformation. Leveraging a deep bench of specialists, the company
helps organizations deliver positive, lasting change by combining
data-fueled strategy and creative communications solutions,
engaging stakeholders in every part of the process. For more
information, visit www.unitedmindsglobal.com
Contact: Jill Tannenbaum
Company: Weber
Shandwick
Phone: 212-546-7815
Email: jtannenbaum@webershandwick.com
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