BOCA RATON, Fla., May 22, 2017 /PRNewswire/ -- Vitacost.com, Inc.,
a leading online retailer of health and wellness products and
wholly owned subsidiary of The Kroger Co. (NYSE: KR), announced it
has received two top awards in the 2017 ConsumerLab.com Survey of
Vitamin and Supplement Users. Based on the responses of
nearly 10,000 ConsumerLab.com eNewsletter subscribers, Vitacost.com
was named the #1 Online Supplement Merchant. This marks the
third time Vitacost.com has achieved this award. In addition,
the Company's exclusive Vitacost brand topped the list of all
vitamin and supplement brands in the internet/catalog
division.
"We are very proud of both our online shopping experience and
our Vitacost brand, as our high-quality supplements offer customers
cutting-edge formulations at an exceptional value," stated
Brian Helman, President of
Vitacost.com. "We are committed to providing the highest
quality health and wellness products to our customers and are
pleased to be recognized for our efforts."
The #1 rated line of Vitacost vitamins and supplements offers
more than 1,000 products ranging from vitamin D and fish oil to
probiotics and herbal formulas. All Vitacost brand supplements
adhere to the FDA's Current Good Manufacturing Practices (CGMPs),
ensuring high standards of potency, purity, efficacy and
safety.
"We congratulate Vitacost on earning the top spot in the online
supplement merchant category for the third time and for being
recognized as the top catalog/internet supplement brand in our
survey," stated Dr. Tod Cooperman,
President of ConsumerLab.com. "Companies recognized in our
survey place a high value on customer satisfaction and this is
evident in the results."
"Kroger is focused on improving and expanding our digital
offerings every day so customers can engage and shop with us for
anything, anytime, anywhere – while enjoying unparalleled product
quality and experience across the board," stated Yael Cosset,
Kroger's group vice president and chief digital officer. "These
awards are a testament to the excellent service customers receive
from our store associates that carries over seamlessly to our
digital platforms like Vitacost.com."
To learn more about Vitacost.com and shop for the Vitacost brand
of vitamins and supplements, please visit www.vitacost.com.
About Kroger
Every day, the Kroger Family of Companies makes a difference in
the lives of eight and a half million customers and 443,000
associates who shop or serve in 2,796 retail food stores under a
variety of local banner names in 35 states and the District of Columbia. Kroger and its
subsidiaries operate an expanding ClickList offering – a
personalized, order online, pick up at the store service – in
addition to our 2,255 pharmacies, 784 convenience stores, 319 fine
jewelry stores, 220 retail health clinics, 1,445 supermarket fuel
centers and 38 food production plants in the United States. Kroger is recognized as one
of America's most generous companies for its support of more than
100 Feeding America food bank partners, breast cancer research and
awareness, the military and their families, and more than 145,000
community organizations including schools. A leader in supplier
diversity, Kroger is a proud member of the Billion Dollar
Roundtable.
About Vitacost.com
Vitacost.com, Inc. is an online retailer of health and wellness
products, providing an award-winning experience to customers
through its website, www.vitacost.com. Vitacost.com features
affordable pricing up to 50% off retail and speedy delivery on
nearly 40,000 items, including dietary supplements (vitamins,
minerals and herbs), hard-to-find specialty foods, organic body and
personal care products, pet essentials and sports nutrition
products. In addition, Vitacost.com strives to motivate, educate
and inspire healthier living for customers by creating and curating
thousands of helpful tips, expert articles and recipes woven
throughout the shopping experience. Vitacost.com is a
subsidiary of The Kroger Co.
About ConsumerLab
ConsumerLab.com is the leading provider of independent test
results and information to help consumers and healthcare
professionals identify the best quality health and nutrition
products. Their annual survey is distributed to vitamin and
supplement users and covers topics ranging from product selection,
prices and shipping speed of merchants to quality, value and
customer service associated with particular supplement
brands.
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/vitacostcom-earns-two-1-spots-in-2017-consumerlabcom-survey-300461534.html
SOURCE The Kroger Co.