4GLOBAL PLC Partnership agreement with Technogym UK (4202A)
24 May 2023 - 4:00PM
UK Regulatory
TIDM4GBL
RNS Number : 4202A
4GLOBAL PLC
24 May 2023
24 May 2023
4GLOBAL PLC
("4GLOBAL", the "Group" or the "Company")
Partnership agreement with Technogym UK
4GLOBAL, a UK-based data, services and software company, is
pleased to announce the signing of a strategic partnership
agreement to exploit a multi-million pound opportunity with the
fitness equipment and digital health provider Technogym to work
with their existing and mutual clients to enhance their data
insight solutions .
Technogym UK is a world leader in the fitness sector with over
35 years of wellness innovation and has developed a Wellness
Lifestyle ecosystem, Mywellness, which allows operators to create
communities among their members and manage programmes and workout
data while providing multiple touch points on one account.
4GLOBAL will provide a bespoke Fitness Dashboard, which will
allow sport and leisure operators greater focus to understand the
needs and interests of its members who are using Mywellness.
The agreement, which covers the UK initially, will provide sport
and leisure operators with a greater focus to understand the true
impact and social value generated by their Mywellness members, both
inside and outside facilities. For Technogym, this provides insight
that directly validates the impact of their products on the
market.
Technogym customers will be able to purchase a 4GLOBAL Fitness
Dashboard showing a selection of Technogym-focused KPIs along with
the Social Value generated by Mywellness to its customers. This is
drawn from 4GLOBAL's industry-leading Social Value Calculator,
developed in partnership with Sheffield Hallam University.
The Fitness Dashboard developed for Technogym will provide
executives and managers with timely, accurate and actionable
business insights to increase operational efficiencies and manage
resources effectively, while maximising their return on investment
and uncovering new revenue opportunities.
Eloy Mazon, Chief Executive Officer of 4GLOBAL, commented:
"We are delighted to have partnered up with a world leading
organisation to strengthen our market expansion plans. This
partnership will make it easier for customers in the UK to have
access to our world leading products and data providing them
invaluable insights about their business and their customers.
"Technogym is a pioneer in using data to increase productivity
for operators and improve fitness for customers, so our two
companies are a natural fit to further our understanding of how to
encourage more people to be physically active. The insights we will
generate together promise to be a game-changer for the sector."
For further information please contact:
4GLOBAL c/o IFC Advisory
Eloy Mazon (CEO)
Spark Advisory Partners - Nominated Adviser
Neil Baldwin 0203 368 3554
Canaccord Genuity Limited - Broker
Bobbie Hilliam 020 7523 8000
IFC Advisory
Graham Herring / Zach Cohen 0203 934 6630
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END
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