22
February 2024
Ultimate
Products plc
("Ultimate Products", "Company" or "the Group")
Persons discharging
managerial responsibilities ("PDMR") dealing
Ultimate Products, the owner
of a number of leading homeware brands including
Salter (the UK's oldest houseware brand, est.1760) and Beldray
(est.1872), announces that on 21 February
2024, Simon Showman, Founder and Chief Commercial Officer, sold
48,615 ordinary share of 0.25p each ("Ordinary Shares") in the
Company at a price of 145 pence per Ordinary Share and each of his
three adult children ISA's each purchased 16,205 Ordinary Shares at
a price of 145 pence per share.
For more information, please
contact:
Ultimate Products +44 (0) 161 627
1400
Andrew Gossage, CEO
Chris Dent, CFO
Powerscourt +44 (0) 207 250
1446
Rob Greening
Sam Austrums
Oliver Banks
Pursuant to the notification obligations in accordance with
Article 19 of the Market Abuse Regulation (MAR)
1.
|
Details of PDMR / person closely associated with them
('PCA')
|
a)
|
Name
|
Simon Showman
|
2.
|
Details of PDMR / person closely associated with them
('PCA')
|
a)
|
Position / status
|
Chief Commercial Officer
|
b)
|
Initial notification /
amendment
|
Initial notification
|
3.
|
Details of the issuer, emission allowance market participant,
auction platform, auctioneer or auction monitor
|
a)
|
Name
|
Ultimate Products Plc
|
b)
|
LEI
|
213800Q5GWTVIW6KJW33
|
4.
|
Details of the transaction(s): section to be repeated for (i)
each type of instrument;
(ii) each type of transaction; (iii) each date; and (iv) each place
where transactions have been conducted
|
c)
|
Description of the financial
instrument
|
Ordinary shares of 0.25p each in the
capital of Ultimate Products plc
ISIN: GB00BYX7MG58
|
d)
|
Nature of the transaction
|
Sale of 48,615 Ordinary Shares by
Simon Showman and purchase of 16,205 Ordinary Shares by each of his
adult children's ISAs
|
e)
|
Price and volume
|
|
Price (PENCE)
|
Volume
|
Simon Showman
|
145p
|
48,615
|
Dylan Rose
|
145p
|
16,205
|
Alfie Showman
|
145p
|
16,205
|
Jack Showman
|
145p
|
16,205
|
|
f)
|
Aggregated information
Aggregated volume
Price
|
48,615
145p each
|
g)
|
Date of the transaction
|
21 February 2024
|
h)
|
Place of the transaction
|
London Stock Exchange
(XLON)
|
|
|
|
|
Notes to Editors
About Ultimate Products
Ultimate Products is the owner of a
number of leading homeware brands including Salter (the UK's oldest
houseware brand, established in 1760) and Beldray (a laundry, floor
care, heating and cooling brand that was established in 1872).
According to its market research, nearly 80% of UK households own
at least one of the Group's products.
Ultimate Products sells to over 300
retailers across 38 countries, and specialises in five product
categories: Small Domestic Appliances; Housewares; Laundry; Audio;
and Heating and Cooling. Other brands include Progress (cookware
and bakeware), Kleeneze (laundry and floorcare), Petra (small
domestic appliances) and Intempo (audio).
The Group's products are sold to a
broad cross-section of both large national and international
multi-channel retailers as well as smaller national retail chains,
incorporating discount retailers, supermarkets, general retailers
and online retailers.
Founded in 1997, Ultimate Products
employs over 370 staff, a significant number of whom have joined
via the Group's graduate development scheme, and is headquartered
in Oldham, Greater Manchester, where it has design, sales,
marketing, buying, quality assurance, support functions and
warehouse facilities across two sites. Manor Mill, the Group's head
office, includes a spectacular 20,000 sq ft showroom that showcases
each of its brands. In addition, the Group has an office and
showroom in Guangzhou, China and in Paris, France.
Please note that Ultimate Products
is not the owner of Russell Hobbs. The company currently has
licence agreements in place granting it an exclusive licence to use
the "Russell Hobbs" trademark for cookware and laundry (NB this
does not include Russell Hobbs electrical appliances).
For further information, please
visit www.upplc.com.