WPP's Aqua Acquires Applogix in South Africa for Undisclosed Sum
01 September 2014 - 7:39PM
Dow Jones News
LONDON--Advertising firm WPP PLC (WPP.LN) said Monday that its
majority-owned company, Aqua, has acquired Applogix, a marketing
and ecommerce technology company in South Africa for an undisclosed
sum.
Aqua is a digital agency and part of Wunderman.
WPP shares at 0835 GMT traded down 1 pence, or 0.08%, at
GBP12.62, valuing the company at GBP16.63 billion.
-Write to Razak Musah Baba at razak.baba@wsj.com; Twitter:
@Raztweet
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