WPP PLC Kantar Consulting acquires Mash Strategy in the UK (6708B)
12 January 2018 - 8:00PM
UK Regulatory
TIDMWPP
RNS Number : 6708B
WPP PLC
12 January 2018
FOR IMMEDIATE RELEASE 12 January 2018
WPP PLC ("WPP")
Kantar Consulting acquires Mash Strategy in the UK
WPP announces that Kantar Consulting, the newly launched
specialist growth consultancy within Kantar, has acquired Mash
Strategy Limited ("Mash"), a London-based brand strategy and growth
consultancy.
Mash provides integrated consulting services covering growth
strategy, insight, innovation and brand transformation. Clients
include Johnson & Johnson, Samsung, Unilever and PepsiCo.
Mash was founded in 2010 and employs around 25 people in London
and New York.
Kantar Consulting is part of Kantar, the data investment
management division of WPP.
This acquisition continues WPP's strategy of investing in
important markets and sectors. Worldwide, WPP's data investment
management companies (including associates and investments)
collectively generate revenues of approximately US$4.5 billion and
employ around 33,000 people. In the UK, WPP companies (including
associates) generate revenues of approximately US$3 billion and
employ nearly 17,000 people.
Contact:
Chris Wade, WPP +44(0) 20 7408 2204
This information is provided by RNS
The company news service from the London Stock Exchange
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January 12, 2018 04:00 ET (09:00 GMT)
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