Integrated Environmental Technologies, Ltd. Announces New Marketing Initiative and Launch of New Website
07 March 2014 - 2:50AM
Integrated Environmental Technologies, Ltd. ("IET" or the
"Company") (OTC Bulletin Board:IEVM), announced today the launch of
a new brand name, EcoTreatments™, which it will utilize in selling
all of its products. The Company's Excelyte™ solutions and EcoFlo™
equipment will now be marketed under the EcoTreatments™ umbrella.
As the first step in this new marketing initiative, the Company has
launched its digital presence with a new corporate and product
website at www.ecotreatments.com, and social media presence at
Facebook, Twitter and Linked In. This new website replaces our old
websites www.ietltd.net and www.ietecaflo.com.
The Company's signature EcoTreatments™ product is Excelyte™ – a
non-toxic, U.S. Environmental Protection Agency (EPA)-approved
disinfectant produced from hypochlorous acid, a naturally-occurring
molecule synthesized to have a 99.9999% kill rate of bacteria and
viruses. There are three primary, eco-friendly uses for
Excelyte™:
- Reduce fracking pollution. Fracking is
controversial but there's no debating the fact that it's expanding
every day. There are approximately 20,000 new wells fracked every
year. Regardless of which political party is running Washington,
D.C., that's not changing anytime soon. That said, the best thing
to do for the environment is perfect the process through smart
technology. Excelyte™ effectively disinfects the water in the
fracking process and helps prevent groundwater contamination.
Unlike any other fracking solution, Excelyte™ cleans and protects
oil equipment from corrosion, creates a safer work environment by
targeting and eliminating hydrogen sulfide (a leading cause of gas
inhalation deaths among oil/gas workers), leaves no lasting impact
on the environment and is undetectable 90 days after use.
- Eradicate hospital bacterial outbreaks.
Superbugs and treatment-resistant bacteria have been spreading
across the nation. The average hospital struggles with 348 cases of
hospital-acquired infection every year. Excelyte™ addresses this
growing issue by not only killing the bacteria present, but also
eliminating the possibility of mutation that leads to
resistance. The EPA has classified Excelyte™ as a
tuberculocidal hospital disinfectant effective against MRSA,
Pseudomonas, HIV, H1N1, Salmonella, E. coli, Klebsiella, Listeria,
VRE and C. diff spores on contaminated, hard, non-porous
surfaces.
- Protect America's food supply from causing
illness. The Center for Disease Control and
Prevention (CDC) estimates that 1 in 6 American get sick from
foodborne illnesses every year. Bacteria and other pathogens
in food production can be controlled through the use of Excelyte™
to disinfect and sanitize meat, poultry, vegetable and dairy
production facilities as well as food preparation areas and
equipment. Excelyte™, in ice form, can also be used to pack
fresh foods and extend the shelf life of meats, seafood and
vegetables.
David R. LaVance, the Company's President and Chief Executive
Officer, commented "EcoTreatments™ is a name that represents the
environmental benefits our products can have in a variety of
complex and critical industries. We have been developing products
like Excelyte™ for more than a decade to enhance the safety and
quality of America's water through smart, non-toxic and
biodegradable solutions. The new direction helps separate our
environmentally-friendly offerings from competitors that don't meet
the standards our healthcare system and energy industry demand. The
Company's new branded marketing efforts and the re-design of our
corporate website will communicate our value proposition in the
marketplace to our customers, partners and investors."
About Integrated Environmental Technologies, Ltd.
Integrated Environmental Technologies, Ltd., is a
publicly-traded company that operates through its wholly-owned
operating subsidiary, I.E.T., Inc. All of the Company's
products and services are marketed and sold under the umbrella
brand name, EcoTreatments™. The Company markets and sells its
anolyte disinfecting solution under the Excelyte™ brand name, which
is produced by the Company's proprietary EcaFlo™ equipment that
utilizes an electrolytic process known as electrochemical
activation to reliably produce environmentally responsible
solutions for cleaning, sanitizing and disinfecting.
Excelyte™ solutions are EPA-registered hard surface disinfectants
and sanitizers approved for hospital-level use and are also
approved for use as a biocide in oil and gas drilling. The
products can be used safely anywhere there is a need to control
pathogens, bacteria, viruses, and germs. The Company's EcaFlo™
equipment also produces a cleaning solution that the Company sells
under the Catholyte Zero™ brand name. Catholyte Zero™
solutions are an environmentally friendly cleanser and degreaser
for janitorial, sanitation and food processing uses. The
Company is currently focused on selling its Excelyte™ solutions to
oil and gas production companies, healthcare facilities and
agriculture and dairy farmers. To learn more about Integrated
Environmental Technologies, Ltd. and I.E.T., Inc., please visit our
website www.ecotreatments.com.
Forward-Looking Statements
Statements about the Company's future expectations and all other
statements in this press release other than historical facts are
forward-looking statements. Such statements are subject to certain
risks, trends and uncertainties that could cause actual results to
differ materially from expected results. Among these risks,
trends and uncertainties are economic conditions both generally and
within the industries in which the company may participate;
competition within the Company's chosen industries, including
competition from much larger competitors; technological advances;
available capital; regulatory approval; and failure by the Company
to successfully develop or acquire products and form new business
relationships. Since these statements involve risks and
uncertainties and are subject to change at any time, the Company's
actual results could differ materially from expected results.
CONTACT: Integrated Environmental Technologies, Ltd.
Thomas S. Gifford
Executive Vice President and Chief Financial Officer
Tel.: (732) 820-1415
tgifford@ietltd.net
Capitol Media Partners
Brad Chase
Tel.: (323) 377-5653
chase@capitolmediapartners.com