New Cross-Banner Rewards Program Helps Customers Open the
Door to More Savings, Benefits and Perks at Bed Bath & Beyond,
buybuy BABY and Harmon
UNION,
N.J., June 23, 2022 /PRNewswire/ -- Bed
Bath & Beyond Inc. (NASDAQ: BBBY) today unveiled Welcome
RewardsTM, a new program that will bring valuable
savings, more benefits, and special perks to customers who shop
online and in stores nationwide at Bed Bath & Beyond®, buybuy
BABY®, and Harmon®. Welcome Rewards allows customers to get and
redeem points across all three retail banners on every purchase,
with no exclusions, every time they shop. The program is available
now at Bed Bath & Beyond, buybuy BABY and Harmon sites, in
addition to each banner's app, and is being rolled out to all
stores in the coming weeks.
Welcome Rewards makes it easy to earn more
savings, benefits and perks at Bed Bath & Beyond, buybuy BABY
or Harmon.
"Our new Welcome Rewards program allows our customers to get
even greater value, benefits and perks whenever and wherever they
shop with us," said Rafeh Masood,
EVP and Chief Customer Officer at Bed Bath & Beyond Inc. "More
than 80% of our customers shared that they would be excited for a
program that would allow them to earn rewards across all of our
banners. Now, they can do just that, and without any exclusions on
earning points, customers can also quickly gain rewards that will
make shopping for everything from special occasions to everyday
essentials even more affordable."
Welcome Rewards – How It Works
Welcome
Rewards makes it easy to earn more savings, benefits and perks
every time a customer shops at Bed Bath & Beyond, buybuy BABY
or Harmon. From deals and discounts to exclusive services that make
shopping even more seamless, Welcome Rewards help consumers
"open the door to more."
Customers who join Welcome Rewards will receive:
- Welcome Rewards (free tier to join):
-
- Earn 10 points for every $1 spent
(5,000 points = $5 reward)
- 5,000 free points by signing up through July 31, 2022 ($5
value)
- Free standard shipping for all online purchases the first 7
days with no minimum purchase. Free standard shipping thereafter
for orders $39 or more.
- Welcome Rewards+ ($29
annual fee):
-
- 15% off total purchases
- An extra 5% off by receiving 50 points for every $1 spent (5,000 points = $5 reward)
- 10,000 free points by signing up through July 31, 2022 ($10
value)
- Free standard shipping for all online purchases
- 4 times per year free Same Day Delivery (no minimum purchase) –
a $40 value
- Welcome Rewards Credit Card (no annual fee)
-
- 1 free year of Welcome Rewards+ ($29 value)
- 15% off total purchases
- An extra 10% off by receiving 100 points for every $1 spent at Bed Bath & Beyond, buybuy BABY or
Harmon.
- Free standard shipping for all online purchases
- 4 times per year free Same Day Delivery (no minimum purchase) –
a $40 value
With Welcome Rewards, there are no product exclusions for
earning points. This allows customers to unlock tremendous savings
off a future purchase. For example, a Welcome Rewards+ member who
purchases an iRobot® Roomba® s9+ (9550) Wi-Fi® Connected Robot
Vacuum with Automatic Dirt Disposal that typically retails for
$999.99 at Bed Bath & Beyond and
most other retailers will receive approximately $50 in rewards to use on their next purchase.
Similarly, a Welcome Rewards+ member will get nearly $30 in rewards when purchasing a Baby Jogger®
City TurnTM Convertible Car Seat that currently retails
at buybuy BABY and most other retailers for $549.99. The purchase of an iHome® 10x/1x Beauty
Vanity Mirror and Stereo Speaker with Bluetooth® Speakerphone,
priced at $249.99 at Harmon and most
other retailers, would result in a $10 reward – with points remaining to help the
customer build towards the next reward.
Bed Bath & Beyond, buybuy BABY and Harmon websites and
mobile apps offer a Welcome Rewards dashboard that allows customers
to easily access their available points and rewards, exclusive
benefits, birthday reward, and more. Over time, customers can
expect new components to be added, including early access to new
products, sales events, exclusive events, and expert reviews.
Coinciding with the Welcome Rewards launch, an "open the door
to more" integrated marketing campaign will come to life
through in-store and online marketing, including email, organic and
paid social media ads, digital video, SMS, and affiliate
marketing.
No, The Coupon Isn't Going Away
Welcome Rewards and Welcome Rewards+ members, and Welcome Rewards
Credit Card holders, can choose to apply a Bed Bath & Beyond,
buybuy BABY or Harmon coupon as part of their transaction and still
earn valuable points for the entire purchase. For example, Welcome
Rewards+ members can elect to apply a 20% off a single item coupon
and still get 15% off the rest of their eligible items while
also earning 50 points per dollar for their entire transaction.
Welcome Pay
As Bed Bath & Beyond Inc. continues to
create innovative solutions that make it easier and more convenient
to shop across its brands, the company is introducing an all-new
pay-in-four solution, Welcome Pay. Welcome Pay offers
customers a convenient opportunity to pay more flexibly over time,
with no fees and zero interest. With Welcome Pay, customers
can stretch their buying power even further. Payments can be
managed through any of the banners' websites or mobile apps, and
there is an ability for shoppers to pay in advance.
Additionally, Welcome Rewards or Welcome Rewards+ members
choosing Welcome Pay at checkout at any of the three banners will
receive an additional 10 points per dollar.
Beyond+
Current Beyond+® members can have their
memberships transferred to Welcome Rewards+ to take immediate
advantage of the program's benefits and perks. Beyond+ and
Welcome Rewards+ each provide members with 20% off value, while the
new program extends to buybuy BABY and Harmon, among other valuable
benefits and perks. Beyond+ members do have the option to stay in
their current program until their membership's expiration date.
For more information on Welcome Rewards, please visit our
site.
About Bed Bath & Beyond Inc.
Bed Bath & Beyond
Inc. and subsidiaries (the "Company") is an omnichannel retailer
that makes it easy for our customers to feel at home. The Company
sells a wide assortment of merchandise in the Home, Baby, Beauty
and Wellness markets. Additionally, the Company is a partner in a
joint venture which operates retail stores in Mexico under the name Bed Bath &
Beyond.
Bed Bath & Beyond operates websites
at bedbathandbeyond.com, bedbathandbeyond.ca, buybuybaby.com, buybuybaby.ca, facevalues.com
and decorist.com.
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SOURCE Bed Bath & Beyond Inc.