Regional Network of Hospitals and Medical Centers Chooses the Bridgeline Unbound Insights Product for Website Analytics Solut...
20 September 2018 - 9:00PM
Bridgeline Digital, Inc. (NASDAQ: BLIN), a provider in cloud-based
Web Content Management, eCommerce and Marketing Automation
software, announced today that a regional network of hospitals and
medical centers has chosen Bridgeline Insights as their website
analytics solution.
The customer selected Insights because it presents
the data in context of the authoring experience while incorporating
native platform data such as form submissions and downloads. The
Insights platform provides multiple dashboard views and up to 25
visitor and traffic reports, interactive graphs, charts and dynamic
data grids with the ability to easily export data out of the
platform.
Bridgeline Insights aligns multichannel marketing
efforts with robust dashboarding and reporting capabilities to
track and measure overall usage and behavior, demographics and key
metrics. This will allow the provider to understand usage and
behavior to optimize the site and deliver a very contextual and
personalized experience based on the various audience segments
derived from user interests, past browser history, geographical
location, referral traffic and more.
“Our intuitive Insights offering provides deep
insight and visibility of usage and behavior across website
properties,” said Ari Kahn, Bridgeline Digital’s CEO. “We’re
excited to see how our client uses this actionable data for
continuous optimization to drive better results.”
About Bridgeline Digital
Bridgeline Digital, The Digital Engagement
Company™, helps customers maximize the performance of their full
digital experience - from websites and intranets to online stores
and campaigns. Bridgeline's Unbound (formerly iAPPS®) platform
deeply integrates Web Content Management, eCommerce, eMarketing,
Social Media management, and Web Analytics to help marketers
deliver digital experiences that attract, engage, nurture and
convert their customers across all channels. Headquartered in
Burlington, Mass., Bridgeline has thousands of quality customers
that range from small- and medium-sized organizations to Fortune
1000 companies. To learn more, please visit www.bridgeline.com or
call (800) 603-9936.
Contact:Carl PrizziBridgeline Digital, Inc.EVP
Products & Solutionspress@bridgeline.com
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