Grocery Outlet Raises Over $2.8 Million for Local Food Agencies During 2021 ‘Independence from Hunger®’ Campaign
04 August 2021 - 11:01PM
Business Wire
Marking its Eleventh Annual Campaign to Combat
Food Insecurity, Grocery Outlet Exceed $14 Million Since 2011
Grocery Outlet Bargain Market, extreme-value grocery retailer,
today announced its eleventh annual Independence from Hunger® Food
Drive campaign raised over $2.8 million, —the equivalent of
approximately 1.4 million meals—for families in need. From June 23
through July 31, more than 400 Grocery Outlet stores raised funds
and collected monetary donations from customers, employees and
Independent Operators to give back to local food agencies to help
address critical food insecurities in their communities
According to the USDA’s latest analysis of Food Insecurity in
America, over 13 million U.S. households have limited access to
food sources and suffer from food insecurity1. Agencies that combat
these insecurities face the highest demand during the summer, when
many families lose access to school-supported food programs.
Recognizing this need, Grocery Outlet made a commitment over a
decade ago with its Independence from Hunger campaign to find
solutions that ensure all families have access to high-quality
meals.
“We are honored and excited to have raised over $2.8 million to
combat food insecurity through Independence from Hunger this year,
equating to 1.4 million meals for families in need,” said Eric
Lindberg, CEO at Grocery Outlet Inc. “By leveraging our strong
local partnerships built by our Independent Operators, the campaign
continues to offer support to the communities we serve.”
Since its launch in 2011, the Independence from Hunger campaign
efforts have collected more than $14 million in total donations
nationwide. Throughout the initiative, Grocery Outlet customers and
employees were encouraged to contribute to the campaign
through:
- Purchasing a pre-made food bag filled with an assortment of
nonperishable items
- Give $5, Get $5 at the register. Donating $5 or more in a
single transaction and receive a $5 coupon
- Contribution of a monetary donation through in-store and online
platforms
“For the past 75 years we have worked to uphold our ultimate
goal of giving back to our local communities in which we operate,
and our annual Independence from Hunger campaign is an integral
part of that commitment,” said Lindberg. “We are honored to receive
the unwavering support and commitment from our local partners,
allowing us to be one step closer to eliminating food insecurity
for all families across the nation.”
Each of Grocery Outlet’s 400-plus stores identified local food
agencies or nonprofits in their respective locations to partner
with throughout the campaign. In addition, Grocery Outlet's San
Francisco Bay Area partner, Alameda County Community Food Bank,
received all donations completed online at
GroceryOutlet.com/Donate. Grocery Outlet also partnered with
regional area partners such as Central Pennsylvania Food Bank, Los
Angeles Regional Food Bank and Oregon Food Bank, who received
generous donations from long-time supplier partners including
Kellogg’s, Campbell’s, Sanderson Farms, Starkist and more.
No administration or collateral fees are deducted from the funds
collected by Grocery Outlet.
For more information on the Independence from Hunger campaign
and Grocery Outlet, visit GroceryOutlet.com.
About Grocery Outlet
For 75 years Grocery Outlet, an extreme-value grocery retailer
based in Emeryville, California, has offered customers big savings
on brand-name products. The company has 400 locations throughout
California, Idaho, Nevada, Oregon, Pennsylvania, and Washington.
Stores are owned by Independent Operators based in the communities
they serve.
Grocery Outlet offers a full range of products including fresh
produce, meat, deli and dairy, along with a wide assortment of
natural and organic choices. Grocery Outlet also carries a large
selection of beer and wine, health and beauty care, as well as
seasonal items. A third-generation, family-led company founded in
1946, Grocery Outlet provides local customers an exciting place to
find WOW deals on name brands they trust.
1 USDA, Household Food Security in the United States in 2019
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version on businesswire.com: https://www.businesswire.com/news/home/20210804005428/en/
Media Contact: Layla Kasha 510-379-2176
lkasha@cfgo.com
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